House of Kieraya (HoK) - the parent company of Furlenco, has announced the appointment of Nitesh Mohandas as its Chief Business Officer (CBO).
The announcement comes as Furlenco looks to further bolster its existing momentum in the country.
Mohandas is a seasoned business leader with over 12 years of rich and diverse exposure in building businesses across e-commerce, consumer durables and banking. His experience includes working in organisations like Godrej Interio, Bank of Baroda and Ogilvy.
As Chief Business Officer (CBO) at HoK, Nitesh would be responsible for driving the overall growth to make Furlenco India’s largest furniture and lifestyle brand by 2024. In his current role, he would be overseeing marketing, acquisition and customer experience.
The company has also appointed Ajay Agarwal as its Chief Supply Chain Officer.
Ajith Mohan Karimpana - Founder and CEO - House of Kieraya (HoK), said, “We are excited to have Nitesh and Ajay as part of our leadership team. They are experienced individuals who have made a mark for themselves in the industry and will now be a part of our evolution narrative at Furlenco. So, as we step into our next phase of evolution and growth, I am sure both of them will bring in a lot of diverse experience and industry expertise that will guide us in our journey ahead.”
Mohandas said, “Furlenco, has been a game-changer in the furniture space and is constantly evolving to meet the dynamic needs of consumers. The company is focused on growing aggressively as a customer-centric platform. In the current role, I look forward to using my industry expertise to accelerate growth by expanding the brand’s verticals efficiently and becoming profitable year on year.”