Asianet is all set to launch Season 4 of Bigg Boss Malayalam on March 27, 2022. Hosted by veteran actor Mohan Lal, the fourth season is back to thrill the audiences with its exciting features and stories.
As per the channel, since its inception in 2018 the show has received an overwhelming response from the audience for all three editions.
Bigg Boss comes with an enormous entertainment value and is a platform that has the ability to engage viewers deeply for 99 consecutive days.
Asianet recently unveiled the official logo of the upcoming season which generated excitement and anticipation amongst the viewers. There is also heightened interest in the possible line-up of contestants on the show.
The fourth season of Bigg Boss Malayalam has already signed-up Nerolac Paints as the Co-presenting sponsor, Indiagate Basmati Rice as the co-powered by sponsor and Eyetex Dazzler as Special partner.
“In line with our commitment to offering robust content for our viewers, we are excited to bring back Bigg Boss Season 4. The show has been one of the highest-rated properties in Malayalam entertainment on TV for the last three seasons and with the upcoming season of Bigg Boss, we are confident of further strengthening our content portfolio in the Malayalam-speaking market. Every brand that has been associated with Bigg Boss has managed to redefine their presence in the market and we look forward to continuing this trend,” an Asianet spokesperson said.
Season 4 of the reality show will launch on Asianet on March 27 at 7 pm.