Sociowash has retained its mandate of social media marketing for Cinépolis theatre chain.
With the onset of the pandemic, Cinépolis had hit a pause and changed its digital POA. As screens reopen across India, the brand's digital presence will be managed once again by Sociowash Delhi.
As people settled into the post-pandemic new normal, so did Cinépolis with social distancing, safety measures and limited seating for cinema lovers.
Cinépolis operates 360 theatre screens under Cinépolis, Cinépolis VIP and Fun Cinemas in India.
Raghav Bagai, Co-founder, Sociowash, said, "Entertainment brands are super exciting to create for and we couldn’t be more excited. Sociowash has always strived to create stories; from the first draft to the final cut, we believe in making every brand a record-breaking superhit across box offices. As Cinépolis reopens its megaplex screens, Sociowash will see you at your mobile screens. Grab your popcorn tubs and watch the magic unveil. Picture toh abhi shuru hui hai, dost!”