Shemaroo TV, an Indian Hindi-GEC free-to-air television channel owned by Shemaroo Entertainment Limited, has appointed independent ad agency ‘Infectious Advertising’ as creative partner.
Infectious Advertising will manage ATL, BTL, and trade communication requirements.
/bmi/media/post_attachments/df4eb7da00be66e0cce86e9bba401edf5a066e402d1e63c4ca5fc0bc82bee1b8.jpg "publive-image")
Ramanuj Shastry and
Nisha Singhania
Nisha Singhania and Ramanuj Shastry, Co-Founders and Directors, Infectious Advertising said, “Shemaroo is a household name in Indian entertainment. We are honoured to partner with Shemaroo TV and look forward to creating new entertainment history.”
/bmi/media/post_attachments/a3a5b95d94bffaef1463666758e2acbe1b60ee534f33d96e8cd447f8e7b123ae.jpg "publive-image")
Rahul Mishra
Rahul Mishra, Head of Marketing and Communications, Shemaroo Entertainment, said, “We are excited to on-board Infectious Advertising as our creative partner in our journey of building Shemaroo TV as India’s most loved Free-To-Air Hindi GEC. I am confident that this synergy will create a strong brand story for Shemaroo TV which complements our proposition of entertaining the Indian audiences with our high-quality content.”
Launched in 2020, Shemaroo TV is available on all DD Free Dish, major DTH operators and cable networks. It aims to win over the Hindi-speaking market with a mix of original and iconic show offerings. Infectious will provide strategic as well as creative support to help Shemaroo TV realise their ambition.
Info@BestMediaInfo.com
/bmi/media/agency_attachments/KAKPsR4kHI0ik7widvjr.png)
Follow Us/bmi/media/post_banners/eef3deea909972d5187f47ae53c1bb7fe7a0899e243a55046f72e2c4d545731e.jpg)