Amazon Prime is currently enjoying the success of the second season of its original web series ‘The Family Man’, with viewers praising the show.
Rising Star Awards 2021 Entry Deadline - Friday, June 11, 2021 -
Recently, Amazon's top competitor, Netflix, shared on social media that The Family Man’s lead Manoj Bajpayee will also soon be seen on Netflix’ show Ray in a quirky way.
srikant, job badalne mein bada drastic change hua hoga na? https://t.co/HtFgYLM4UV— amazon prime video IN (@PrimeVideoIN) June 8, 2021
Amazon replied to the tweet with a famous dialogue from the series. The banter has caught people’s attention on social media. Bajpayee also took notice of the exchange and said the banter was top class.
Hahahahaha ???????? that’s top class banter !! Job nahi role badla hai !!!— manoj bajpayee (@BajpayeeManoj) June 9, 2021
Amazon Prime has been promoting the show in many unique ways. A few days before the release, the platforms tied up with leading startups of the country and got their CEOs to interview ‘Srikant’ aka Manoj Tiwari to promote the show.
The influencer campaign titled #TheFamilyManJobHunt was conceptualised by SoCheers. It showcases Srikant Tiwari’s hunt for a new job and being interviewed by the big names in businesses such as Ritesh Agarwal, Founder and CEO of Oyo Hotels and Homes, Manu Kumar Jain, Vice-President of Xiaomi, Kabeer Biswas, CEO and Co-Founder of Dunzo and Ankur Warikoo, Co-founder of Nearbuy.