A journey started in February 2013, with the launch of a national Hindi news channel named News Nation. The network’s proposition was ‘news that is non-opinionated, unbiased, covering real issues that matter to larger sections of society, and covering the real picture’.
Within a few years, News Nation, whuch stands out for ethical journalism, has been able to transform itself into a leading player among the top Hindi news channels of India.
This journey has not been easy but full of ups and downs, and with constant support of advertisers and viewers, it has been able to hold a strong position in the market, and the trust of the viewers.
With more than 1,300 clients and almost 2,000 brands on board, it speaks about the confidence that the advertisers have reposed over the last eight years.
Abhay Ojha, President, Sales and Marketing, said, “When we launched the channel, there were already well-established channels present in the market and some were giants too. But we did not relent or lose hope. We kept our basics right. Our channel’s ideology was to respect viewer’s intelligence and provide them with ‘news they can use.’ We followed the right path and were able to manage a formidable network with constant support from our advertisers and viewers. I would like to thank them on our network’s behalf.”