Recognising and honouring the Marathi television industry, Big FM has launched its radio awards in this space - Big Marathi Entertainment Awards. Creating engaging content and entertaining people, Marathi shows have been at the forefront especially during the pandemic. The awards will be an ode to the inspiring Marathi television fraternity acknowledging and felicitating their work. Taking the host’s mantle will be the RJ of the network’s Marathi segment ‘4 cha Chaha’ , RJ Bandya.
BIG Marathi Entertainment Awards, the first-ever radio awards celebrating Marathi talent will announce winners across 10 popular categories – BIG Best Character (Male and Female), BIG Supporting Character (Male and Female), BIG Best Title Song, BIG Best Family, BIG Best Negative Role (Male and Female), BIG Best Jodi and finally the Big Best Non-Fiction Show. Various television stars who are adored by their fans such as Madhurani Gokhale, Mukta Barve, Harshada Khanvilkar, Umesh Kamat, Smita Shewale, Pallavi Patil, Ajay Purkar, Akshaya Naik amongst others are nominated under these exciting categories.
The radio network is reaching out to their listeners and Marathi entertainment enthusiasts to be a part of the awards process by voting for their favourite artists. In a six-week-long campaign that spans radio waves as well as digital ones, RJ Bandya will take listeners on an entire experience of voting for their favourite actors and making them win. Listeners can vote for their favourite stars from 2020-21’s shows and ensure they take home the coveted title. Also if their voted winner wins in the category, 10 such lucky voters stand a chance to win exciting prizes.
Sunil Kumaran, Country Head, Product, Marketing and Thwink Big, Big FM, said, “The Marathi television industry enjoys a huge fan following and hence we, at Big FM, are keen to offer a platform to celebrate the outstanding and unique talent that the industry brings forth. We are thrilled to bring this first-of-its-kind radio awards show where the power is in the listeners’ hands as they can vote and decide who takes home the winner’s title. We are confident that our listeners will enjoy being a part of the entire process and witness their favourite stars win. As a brand, our commitment has always been towards bringing good entertainment for our audiences, and also presenting an arena for good talent to shine and thrive.”
RJ Bandya commented, “I am thrilled to be a part of BIG Marathi Entertainment Awards which are the first-ever Marathi radio awards in the country. The Marathi television industry has entertained audiences through their unique concept shows. What is amazing is how our listeners will be a part of the entire process throughout the campaign, giving their decisions and choosing their favourite actors from the star-studded line-up. I am looking forward to the amazing experience.”
Listeners can hear all about the BIG Marathi Entertainment Awards on-air as well as follow the developments on Big FM and RJ Bandya’s social media pages. The voting lines are open for the listeners till November 14 as they can register their votes at https://bmea.bigfmindia.com.