Digital advertising agency FoxyMoron has appointed Naman Surana as its National Business Director. He was former Brand Manager of DS Group for over eight years. In this role, Surana will support existing and new client businesses with advertising insights and brand communication advisory to achieve their desired business impact. Surana will work closely with internal stakeholders on scaling the business of the agency and the Zoo Media network. Surana will report to Pratik Gupta, Co-Founder of Zoo Media and FoxyMoron. He will also work closely with teams across the agency’s Mumbai, Gurgaon and Bengaluru offices.
At the DS Group, Surana was a key member of the team behind the launch of the confectionery brand ‘Pulse’ in India and was the Brand Manager of the confectionary division, which included the chewing gum brand ‘Chingles’. His portfolio includes leading digital marketing strategy for all brands within the DS Group. His expertise lies in media planning, brand management, digital marketing solutions and content management. Since joining FoxyMoron in September, he worked on accounts such as Manyavar, Emami and McCain among others.
Gupta said, “A part of the vision of the organisation is to be able to solve business problems digitally, at scale and hiring Naman has been in a huge step in that direction. Having worked with him as an agency partner for the last five years, he was an incredible ‘client’ to us. He has an innate ability to solve problems at scale and in-depth understanding on how businesses run and how to build brands. He will be a great asset to our organisation and the clients we service at large. We are thrilled to have him on board at FoxyMoron."
Surana said, “This is a great opportunity to challenge myself and shape the narrative, for not just one but multiple leading brands across different markets and target groups. FoxyMoron is a fantastic digital advertising agency that focuses on building strong relationships and delivering the best work. Their work culture and ethics was also a factor in my excitement for this new role. I am looking forward to supporting our clients and making way for an exciting and successful future for them.”