The Premier League 2021-22 season that will open on August 14 will witness some great contests with capacity crowds, big signings and new bosses all adding to the excitement. To celebrate the best of footballing action which resumed this weekend following the international break, Star Sports, India’s leading sports broadcaster, brings back ‘Sunday Night Football’ (SNF) in a brand new avatar.
The campaign film features Premier League’s Indian ambassador Ranveer Singh as Captain SNF, the new superhero of PL, who encourages fans to salvage their mundane Sunday nights by watching ‘Sunday Night Football’ on Star Sports Select.
The campaign film, conceptualised and created by the in-house team of Star Sports, portrays a fan who is frustrated by how he spends his Sunday nights. Ranveer Singh bursts onto the scene as Captain SNF and shows the fan how exciting Sunday nights can be with thrilling action from #SundayNightFootball on Star Sports Select.
Sanjog Gupta, Head, Sports, Star and Disney India, said, “India has strong pockets of passion for Football and the Premier League has a growing fan base with deep affinity. To continue the growth momentum, we feel the league's long season needs more frequent apertures for core and casual fans to engage more deeply with it. The viewing-friendly, Sunday Night prime-time slot will witness some of the biggest games through the season and 'Sunday Night Football' will serve as the unmissable weekly destination for all PL & football fans."
The new season of the Premier League was fuelled by the return of near-capacity crowds and a barrage of goals as big guns Manchester City, Chelsea, Manchester United, and Liverpool, all served notice of their title intentions with crushing wins. The action resumed last weekend with a lot of excitement, goals, celebrations and the much-awaited return of Cristiano Ronaldo as Star Sports Select and Disney+ Hotstar celebrates the biggest games and unfolds the greatest rivalries.
No more dreading Sunday nights, 'cause #CaptainSNF is here to save it! ????— Star Sports Football (@StarFootball) September 9, 2021
Make your Sunday nights ???? with #SundayNightFootball from the #PL only on Star Sports Select & Disney+Hotstar!@RanveerOfficial | @PLforIndia pic.twitter.com/3822JDkKy2