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OMD India appoints Udhayakumar Pasupathi as GM and Branch Head at Chennai office

He joins from Mindshare where he was Senior Director - Strategy

Udhayakumar Pasupathi

OMD India has onboarded Udhayakumar Pasupathi as new Lead at the company’s Chennai office, reporting to Sulina Menon, Chief Client Officer, OMD India. He has been designated as GM and Branch Head.

Pasupathi is an MBA graduate in Marketing and joins with 12 years of diverse and prolific industry experience. He spent the last 9 years at Mindshare where his most recent role was that of cluster lead in Bangalore.

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Pasupathi has also worked with Lodestar UM, and has worn multiple hats as a planner, team lead, strategist, and media consultant. His roles have pivoted around providing integrated strategic solutions to brands, including marquee names such as Max Fashion, Lifestyle, Home Centre and Eenadu, among many others.

Commenting on the new appointment, Menon said, “We’re extremely pleased to have someone like Udhaya, with his experience and expertise, join our Chennai team, and are confident that we will benefit greatly from the insights he brings to the table. I’m especially excited about the growth journey ahead and look forward to collectively pursuing a host of new opportunities.”

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Priti Murthy, CEO, OMD India, said, “All of us at OMD are eagerly looking forward to Udhaya’s fresh new perspectives combined with the rich repertoire of industry knowledge he’s gathered over the years. There are some exciting growth avenues ahead, and we can’t wait to unlock them together.”

Pasupathi added, “It’s been over a decade of experience, learnings and leadership in the realm of media strategy & planning, and surely there’s no better place to mark 12 years than OMD. With its vast global network and its growth-driven environment, I’m delighted to be in a space where together we quite literally make better decisions, faster.”

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