dentsu X India, the media agency from the house of dentsu international, has won the global media mandate of Galderma, the company dealing in dermatological treatments. The account was won following a comprehensive competitive pitch process.
As per the mandate, the agency will oversee the media, strategy, planning, and buying for the total portfolio of Galderma products.
G Sathya Narayanan, Managing Director, South Asia, Galderma, said, âWe are delighted to have dentsu X as our agency partner. dentsu Xâs fresh approach to communication planning hinges on consumers motivations, hopes and aspirations. Their data-driven, clear thinking and innovative approach in addressing consumer and business goals, will strongly support our vision of becoming the leaders in the field of skin health.â
Divya Karani, Chief Executive Officer, dentsu X, added, âWe are so excited at the incredible opportunity to partner with Galderma. Their ground-breaking research provides a continual progression of an innovative portfolio. Delivering consumersâ experiences beyond mere exposures, we, together, have clear plans to convert our ambitious goals into reality.â