Noise, the Indian connected lifestyle brand, announced the appointment of Utsav Malhotra as Chief Operating Officer (COO).
Malhotra will be responsible for overseeing Noise's business strategy, operations, and marketing initiatives. He will play a pivotal role in formulating and executing the company‚Äôs strategic initiatives, vision and developing a roadmap for achieving its business goals. With Malhotra‚Äôs entrepreneurial skills and deep industrial knowledge, Noise aims to strengthen its leadership team to intensify brand‚Äôs visibility and business growth.
Amit Khatri, Co-founder,¬†Noise,¬†said, ‚ÄúThis announcement is a testament to the deep and diverse bench of talented leaders we have at¬†Noise, as well as a reflection of our commitment to realising our vision and strengthening our support for¬†Noise's customers. I‚Äôm thrilled to welcome¬†Utsav¬†to the¬†team.¬†Utsav¬†is an ideal fit for us, as he is a proven leader with great experience over the past two decades which we believe will be invaluable to the growth of our company ‚Äď from both a business perspective and a cultural one. In addition to an impressive track record of strategic planning and execution,¬†Utsav¬†brings a passion to his work that inspires and motivates our¬†team. I‚Äôm excited to see all that¬†Noise¬†will accomplish under his¬†leadership. I'm confident that he will be a great asset to our brand and ensure that our¬†team¬†is well-positioned to build on¬†Noise's success and accomplish our goals for 2021 and beyond.‚ÄĚ
Talking about his¬†new¬†role at¬†Noise,¬†Malhotra said, ‚ÄúI am extremely elated to join¬†Noise¬†and work closely with a passionate¬†team¬†which is focused towards building India‚Äôs leading consumer-tech brand. The wearable and hearable market is rapidly growing in India and has witnessed a huge uptick from tech enthusiasts for such products.¬†Noise¬†is revolutionising this industry with¬†its¬†contemporary technology and consumer-friendly designs. It has also been recognised as No. 1 brand in the wearable segment in India. I am all geared up to join¬†Noise‚Äôs vision to be India‚Äôs best consumer-tech brand and take it to the newer heights.‚ÄĚ
Malhotra is double gold medallist from National Institute of Fashion Technology Delhi (NIFT) and holds Masters‚Äô Degree from IIT Bombay. He also attended Durham University, UK, to pursue Magna Cum Laude graduate for MBA. Prior to his role at Noise, Utsav was Business Head at Nicobar Design Pvt. Ltd., a premium and modern clothing and accessories brand for men and women. He also spearheaded the team as a Chief Operating Officer at AMPM fashions and as a Vice-President at Fashion and You. In his previous stint, he has also worked with Umbrella Associates and Arvind Lifestyle Brands Limited brands.
With his experience of over two decades,¬†Malhotra¬†will lend his expertise to execute Noise‚Äôs vision and accelerate¬†its¬†business goals.