Navneet Singh has joined Hashtag Orange as Creative Director, Motion Design and Video Production. Singh carries a hands-on experience of over 12 years in the media industry. His experience encompasses working in multiple agencies, corporate world, production houses and television channels.
At Hashtag Orange, Singh will report to Gaurang Menon, Creative Head, and will be responsible for expanding the motion graphics, 3D, AR/VR, and all the production and post-production capabilities.
Menon, who has over 17 years of experience, said, âThis year, for us, is all about adding value to our clients. Motion graphics is slowly evolving into the Gold Standard of digital communication so building that vertical is a no brainer for us. I'm sure Navneet, with his wealth of experience in this field will help us to just that â add value to all our clients."
Singh will work closely with Vineet Gambhir, an ex-Googler who now leads Brand Strategy and Client Servicing at Hashtag Orange.
Gambhir said, "Brands are extremely open to exploring new creative solutions, and staying ahead of time has become imperative. We're excited to have Navneet on board and are looking forward to providing clutter-breaking, innovative content solutions to our brands."
Singh, on joining Hashtag Orange, said, âIt's exciting and challenging to start something new and make it grow and personally for me there's no better feeling than that. Iâve been fortunate enough to be able to grow brands and teams in the past and I plan to do the same at Hashtag Orange as well. We have some great clients on board such as Bare Anatomy and Snickers that are open to creative innovation and Iâm excited to see how I can weave some magic for them with engaging and path breaking content.â
Prominent brands Singh has worked with in his career so far are Facebook, Nestle, Canon, Star Plus, Sony Pictures, Prime Video, HDFC Bank, Bajaj, Durex to name a few.
Singh moves from AVES Shopping Network, which was his last assignment as a Creative Director.
Hashtag Orange is a Google Premier Partner and a Facebook Partner Managed Agency, and offers services to a lot of brands for Facebook on the creative front.
The team has expertise in social media strategy, paid mediaâ FB/ Google, SEO, influencer strategy and execution, and technology â website and app creation and development.
Hashtag Orange portfolio includes B2B and B2C brands such as Snickers, Starbucks, Tasty Tales, Vivo, Forest Essentials, Arata, Bharti AXA, Max Life, Carrier AC, Kama Ayurveda, OLX Cash my car, Nicobar, Toyota, Kiehls India, Honeywell to name a few.