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Housejoy to offer at-home salon services in partnership with salon brand Naturals

The partnership will enable Housejoy to cover a larger customer base and also expand into other cities

Housejoy has entered into an exclusive partnership with hair and beauty salon Naturals. Under the tie-up, Housejoy and Naturals will provide salon-at-home services for women across age groups such as manicures, pedicure, massages, facials, haircuts and more.

Housejoy provides a range of beauty services like waxing, threading, massage, pedicure/manicure, hair cutting and colouring etc. apart from beauty packages for skin and hair care.

Sanchit Gaurav

Sanchit Gaurav, CEO and Founder, Housejoy, said, “It is wonderful to partner with one of India’s largest chain of salons for Housejoy customers to avail of various at-home services. Naturals is renowned for its extensive range of grooming services. With them as partners, Housejoy will be able to complement its existing basket of offerings and ensure that our customers get nothing but the best. From manicure to facials, they can now get the best in the comfort of their homes. We also aim to reach out and expand to other cities going forward.”

Veena K

Adding further, Veena K, Founder, Naturals, said, “Just like Naturals, Housejoy is a leader in its segment. At a time when people across the globe are looking for at-home services, we were looking for the right vehicle to reach our own customers and plenty more at their doorstep. Housejoy is meeting all our requirements and we are confident the partnership will be a win-win for both brands.”

CK Kumaravel

Furthermore, CK Kumaravel, Co-Founder, Naturals, said, “We are already having our presence in over 80 cities pan India with 700+ salons and are considered a pioneer in the Indian hair and beauty salon space. Housejoy customers can look forward to some of the best at-home beauty services with us in the times to come.”

Housejoy gets over 15,000 bookings for on-demand services every month on average.  The brand’s beauty segment alone achieved 80% of pre-Covid numbers on account of the festive demand. The brand has also raised investment to the tune of $30.2 million from investors such as Amazon, Matrix Partners, Growth Story, Vertex Ventures, Qualcomm, and others. Going forward, Housejoy plans to scale up its construction business in the known cities across the country, apart from Bengaluru.

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