Logicserve Digital, a digital marketing company and the Indian arm of Logicserve Group, has strengthened its market position by on-boarding over 20 new accounts during the lockdown period.
The new brands come from across industries like FMCG, finance, lifestyle, real estate, entertainment and so on. The company’s overall focus will be to amplify the digital marketing activities for the brands while augmenting their overall digital presence.
Logicserve Digital’s service mandates for the new brands are across their core capabilities, i.e., media, creative, data and insights, and technology. The new clients have a healthy mix of some brands that have been active in the digital space, as well as the brands that have been focusing entirely on traditional marketing channels.
Some of the notable brands they onboarded include Hero Insurance Broking, Dr. Rhazes, MakeMyTrip, PhableCare, Oyo Hotels & Homes, Mrs. Bector’s Food Specialities Ltd., Paper Boat Apps (Kidopia), Spectra, Goibibo.
Prasad Shejale, Founder and CEO, Logicserve Digital, said, “We are very excited with the new account wins. As a company, we have been very quick to adapt to the changing situations and have been putting in a lot of effort to design innovative solutions that are in sync with the changing environment. I feel very proud of our team, which has been dedicatedly working on delivering the promises for all the brands we work with, ensuring that the quality isn’t affected. These are really tough times for everyone, and, I think, we have been tackling all the challenges very well and keeping up with the work with the same enthusiasm and spirit despite all the odds. Also, it’s great to have some brands that will be testing the waters of digital marketing for the first time with us. We appreciate the trust bestowed upon us by them and everyone, and we are certain we will not disappoint them. We are charged up to work on the new brands we onboarded and look forward to helping them create unique experiences for their consumers.”