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9X Jalwa goes live on DD Free Dish

The music curation and the special programming of Jalwa are targeted towards the youth. Some special music blocks have been put together along with the reintroduction of the funny animated characters, Halkat Sawaal

9X Media’s Bollywood music channel 9X Jalwa is now also available on free direct-to-home service, DD Free Dish.

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Nitin Sharma, Executive Vice-President, Distribution, 9X Media, said, “We are pleased that 9X Jalwa will now be widely available across a large number of households through DD Free Dish. Subscribers of DD Free Dish can now enjoy their daily dose of hit Bollywood songs aired on 9X Jalwa. The channel has received a fantastic response from viewers since the very beginning, making 9X Jalwa one of the most preferred channels for all-time hit Bollywood music.”

Abbas Syed, Programming Head, 9X Jalwa, said, “The music curation and the special programming of Jalwa are targeted at young music lovers. We are very excited to have Jalwa on DD Free Dish and have put together some special music blocks and reintroduced the popular and funny animated characters — Halkat Sawaal — that our audiences can enjoy, have a good laugh while being safe at home during this lockdown period. Music has the power to heal and lift the spirits and our endeavour would be to do just that.” 

Launched on February 25, 2012, 9X Jalwa has a strong social media connect across all digital platforms. The channel is widely available across cable networks, direct-to-home platforms and OTT platforms.  

9X Jalwa can be viewed on DD Free Dish at LCN #64.

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