In order to strengthen its business and core operations, India TV has announced promotions for four of its key persons looking after business revenue, corporate affairs, television operations, and growth and monetisation aspects. The company has decided âto rethink, rework and retoolâ its business strategies in order to make its business more adaptable and resilient. In order to enrich the role of its team members, India TV has delegated additional responsibilities to its core team:
Sudipto Chowdhuri has been promoted as Chief Revenue Officer and will be responsible for maximisation of revenue by identifying and innovating opportunities for enhanced business.
Puneet Tandon has been promoted as Chief Officer, Corporate Affairs, and will be responsible for managing corporate, government and public relations for the organisation.
Rohit Lal has been promoted as Chief Officer, Television Operations and will be responsible for integration across the organisation and collaboration with all internal partners.
Gulab Makhija in addition to his role of CFO has been given the portfolio of CEO for Growth and Monetisation and will be responsible for expansion of existing business within India and in overseas markets, seeking new business opportunities, driving new partnerships and monetisation of existing resources.
All these roles and responsibilities are effective immediately.
Commenting on the new promotions, Ritu Dhawan, Managing Director, India TV, said, âIt is imperative, given the present state of affairs amid the pandemic, to rethink and retool our business strategy and strengthen our business to make it adaptable and resilient. Keeping this is mind, we delegated responsibilities and enhanced role of our core business team to deal with various challenges effectively and ensure a better tomorrow.â