Sachin Talwalkar has been appointed as Executive Creative Director of Havas Life Sorento, a health and wellness communications agency from Havas Group India umbrella. Talwalkar will be responsible for driving the creative vision and strategy for Havas Life Sorento. He will be based in Mumbai. Â
Talwalkar is an ad professional with over 18 years of experience in communications, brand consultancy and filmmaking, having worked across agencies and geographies.
Talwalkar has worked with leading agencies across various countries in Europe, APAC, SAMEA and India.
Most recently, he has worked as a brand and creative strategist for clients and agencies in India and Europe. His global client roster includes names like Volkswagen, Procter & Gamble, LâOreal Paris, Walt Disney, Times of India and Unilever. His work has been recognised by many awards, including Ad Club Germany, Mobius, Eurobest, Epica, Cresta, NY Festival, Clio, Montreux Ad Festival, Ad Club Austria, Econ Awards, FAB Awards and LIAA. In 2016, Talwalkar moved on to pursue some of his passion projects. His first short film, âTo Jodâ (That Pair), was featured at the Cannes Film Festival that year, which was later acquired by Zee5.Â
Sangeeta Barde, Managing Partner, Havas Life Sorento, said, âHealth & Wellness is recognised as one of the most significant sectors today. We are seeing transformations and innovations at an unprecedented rate. This changing face and pace opens opportunities to provide a fresh, innovative and creative perspective for brands and businesses. Sachin will lead the HLS creative team and work closely with Bobby Pawar to enhance the overall quality and effectiveness of our creative output. We are confident that Sachinâs vast experience and diverse expertise will bring desired value to our clients and Havas Life Sorento will continue to lead this transformation through its talent and rigour.â
"Healthcare and wellness in the communications category can boast of real impact and change. It has always fascinated me, and it is on everybodyâs mind given what the world is going through right now. With business models, consumer behaviour and communication channels evolving, it has become a very significant and interesting category to work in. Moreover, smart technologies, data mapping and digital marketing are providing brands and agencies newer opportunities to communicate their offerings more effectively and in real-time. I am excited to see that HLS is leading this shift in India. I look forward to contributing and accelerating this process through refreshing, relevant work," said Talwalkar.