Pure-play digital news platform The Quint has announced the elevation of Devika Dayal, National Revenue Head, to the position of Chief Revenue Officer.
With a little over two decades of experience in ad sales, Dayal has been instrumental in driving the client-facing ad sales unit and optimising revenue growth by two folds in the last three years at The Quint. In this role, she will be responsible for overseeing all activities that generateÂ revenue at The Quint.
Ritu Kapur, CEO and Co-Founder, said, âI have worked closely with Devika earlier at Network 18, and now at The Quint. It is her incredible ability to innovate with the evolving market and content dynamics that makes her a winner. The digital news publishing ecosystem is rapidly changing, and Devika has exploited both technology and a transformative sales strategy to create an all-new revenue blueprint. More recently, in the tough environment created by the pandemic, Devika ably navigated her sales team. With her proven track record, I have no doubt that as Chief Revenue Officer, Devika is going to break new ground still in her revenue effort.â
Dayal was a part of the ITV Network as COO NewsX before joining The Quint. She spent close to 10 years at Network18, first as Region Head (North), CNN-IBN, and rose to Senior Vice-President and National Revenue Head, History TV18. She was also a part of the leadership team that launched History TV18 in India in October 2011. Her early stints in the media industry were at Discovery Communications India and Zee Network.
âThe media industry is globally witnessing a sea change with data-driven approaches and real-time intelligence. The last three years at The Quint have been great! Iâm excited about the opportunity and look forward to the new mandate as Chief Revenue Officer at The Quint,â said Dayal.