Integrated marketing agency Team Pumpkin has been awarded the digital mandates for 12 brands across the globe.
These mandates range across, digital identity, global e-commerce development, social media management, performance marketing, and integrated digital marketing suite.
According to the company, the brands include Sdays, a fashion brand from Italy; LuxeHerbal, a haircare brand from Singapore; ENHAPP, a healthtech app from Dubai; and ACCRO, an IT services company from Dubai from their international division. In India, the agency has won the mandate for CMR University, Celusion Technologies, Ultrawell, CityCash, Tacnik, BlueConch Technologies, Alphard Maritime, and JustBreathe. The agency is also witnessing increased demand for its digital services from its existing clients across FMCG, health-tech, EdTech, e-commerce, and B2B sectors.
Ranjeet Kumar, CEO Team Pumpkin, said, âThe Covid-19 situation has led to a lot of brands realising the need and importance of going digital. Team Pumpkin is committed to provide Integrated ROI-led digital services to brands across sectors. Many of the brands today have started the digital journey in the last few weeks and we partner with them to make it a success in the new business landscape.â
Swati Nathani, CBO, Team Pumpkin, said, âThere is no doubt that digital today is the answer for getting back to business growth. During these unprecedented times, we are going out of our way to ensure the brands who are new to digital are not only consulted and counselled well but also trained well to understand the metrics and impact.â
Team Pumpkin also reported that many of these wins are a result of multi-agency pitches and global projects. One such example the company outlined that when Italy was under lockdown earlier and a leading fashion brand Sdays reached out to develop alternative sales channels, Team Pumpkin rolled out global e-commerce stores in many countries and languages within six weeks starting from scratch.Â The recent wins will be managed from Team Pumpkinâs Mumbai, Bangalore and Delhi offices.