Best Media Info

Editor’s Picks
Special
Interviews
Events
Cannes Lions 2019

Guest Times

masthead

McCann and Ogilvy Group named Effie India 2020 Agency of the Year

Hindustan Unilever and Star India adjudged joint winners as Effie Client of the Year. 82.5 Communications wins Grand Effie

McCann Worldgroup - Joint Winner of Agency of the year

McCann Worldgroup India and Ogilvy Group were named Effie India 2020 Agency of the Year.  The Grand Effie was won by the 82.5 Communications for the Bisleri Packaged Drinking Water – ‘Samajhdar Jante hain’. Hindustan Unilever and Star India were adjudged joint winners as Effie Client of the Year.

Team Ogilvy

The Advertising Club India hosted the latest edition of the coveted “Effie Awards India 2020” presented by Colors at Taj Lands’ End, Mumbai.

HUL - Client of the year

Speaking about winning at the coveted Effies, Partho Dasgupta, President of The Advertising Club, said, “I would first like to congratulate all the winners of the awards. Winning an Effie has always been a matter of great pride for every marketer and each of the winners are truly deserving of this recognition. Effie India Awards 2020 continues to be the highest honour in innovation and effectiveness and with this award, we continue to be committed towards recognizing and rewarding thought leadership showcased by brands and advertisers.”

Hotstar - Client of the year

Elaborating on the awards, Mitrajit Bhattacharya, Chairperson, Effies, said, “Like every year, this year to we saw some of the best and game changing work being entered for the awards.  The superior quality of work has led to the marquee award categories like i.e. Client of the Year and the Agency of the Year for the first time in the history of the Effie’s being won by not one by two winners each.”

Grand Effie winner 82.5

“We are sure that the continuous evolution of the awards to reflect the changing media landscape by adding new and relevant categories will ensure that the awards continue to stay relevant and highly coveted,” he added.

Effie India 2020 Agency of the Year tally:

Agency

Grand Effie
(12 Pts.) {No. of Metals)

Gold
(8 Pts.) {No. of Metals)

Silver
(6 Pts.) {No. of Metals)

Bronze
(4 Pts.) {No. of Metals)

Finalist
(2 Pts.)

Lead 2 / Contributing 1,2,3,4 (Actual Points)

Total Points

McCann Worldgroup India

 

3

6

14

45

 

206

Ogilvy Group

 

2

8

9

53

 

206

DDB Mudra Group

 

 

6

5

19

27

121

The Leo Group

 

 

3

5

30

7

105

Wunderman Thompson Group

 

1

5

3

14

1

79

Dentsu Webchutney

 

 

5

3

1

2

46

Hotstar Creative Communications Team

 

1

 

1

1

9

23

Grey

 

 

1

1

6

 

22

Havas Worldwide

 

1

2

 

 

 

20

Hindustan Unilever

 

1

1

1

1

 

20

Cheil India

 

1

 

1

2

 

16

Siriti

 

 

1

2

1

 

16

Mindshare India

 

 

 

 

1

13

15

Wavemaker

 

 

 

 

 

14

14

WATConsult India

 

1

 

 

1

3

13

Contract India

 

1

 

1

 

 

12

82.5 Communications

1

 

 

 

 

 

12

FCB India

 

 

1

 

3

 

12

Rediffusion Brand Solutions

 

 

1

1

1

 

12

BBDO India

 

 

1

 

2

 

10

MediaCom Communications

 

 

 

 

 

10

10

One97 Communications

 

 

 

2

1

 

10

Taproot Dentsu India

 

 

1

1

 

 

10

Social Kinnect

 

 

 

 

 

9

9

ABT Associates India

 

 

1

 

1

 

8

BBH Communications India

 

 

 

2

 

 

8

AutumnGrey

 

 

 

 

 

7

7

Edelman India

 

 

 

 

 

7

7

Genesis Burson Cohn & Wolfe

 

 

 

 

 

7

7

Jack In The Box

 

 

 

 

 

7

7

In-house Creative Communications, Hotstar

 

 

 

 

3

 

6

Innocean Worldwide India

 

 

1

 

 

 

6

Moving Pixels

 

 

1

 

 

 

6

Wieden + Kennedy India

 

 

 

1

1

 

6

Flipside

 

 

 

 

 

5

5

Indigo Consulting

 

 

 

 

 

5

5

Social Street

 

 

 

 

 

5

5

VMLY&R India

 

 

 

 

2

1

5

ADK Fortune

 

 

 

1

 

 

4

Buzzoka

 

 

 

 

 

4

4

Crayons Advertising

 

 

 

 

 

4

4

Facebook

 

 

 

 

 

4

4

Geometry Encompass

 

 

 

 

 

4

4

Infectious Advertising

 

 

 

1

 

 

4

Network Advertising

 

 

 

 

 

4

4

QED Communications

 

 

 

 

 

4

4

TBWA\India

 

 

 

1

 

 

4

AER

 

 

 

 

 

3

3

Beehive Communications

 

 

 

 

 

3

3

Burson Cohn and Wolfe

 

 

 

 

 

3

3

Cohn & Wolfe 6 Degrees

 

 

 

 

 

3

3

Encompass Events

 

 

 

 

 

3

3

Equinox Films

 

 

 

 

 

3

3

Ketchum Sampark

 

 

 

 

 

3

3

Madison India

 

 

 

 

 

3

3

2020 MSL India

 

 

 

 

 

2

2

Associated Corporate Consultants

 

 

 

 

1

 

2

Britannia Industries

 

 

 

 

1

 

2

CAA Kwan

 

 

 

 

 

2

2

Digitas India

 

 

 

 

1

 

2

Discovery Communications India (Independent)

 

 

 

 

1

 

2

Frigorifico Allana

 

 

 

 

1

 

2

Genesis Burson - Marsteller

 

 

 

 

 

2

2

Hungama Digital Services

 

 

 

 

 

2

2

Max Publicity

 

 

 

 

 

2

2

Monk Media Network

 

 

 

 

 

2

2

PHD Media India

 

 

 

 

 

2

2

Prodigitz

 

 

 

 

 

2

2

Publicis India

 

 

 

 

1

 

2

Saatchi & Saatchi Propagate

 

 

 

 

1

 

2

Schbang Digital Solutions

 

 

 

 

 

2

2

Sideways Consulting LLP

 

 

 

 

1

 

2

Star Sports

 

 

 

 

1

 

2

Tanishq

 

 

 

 

1

 

2

The Reach

 

 

 

 

 

2

2

The Script room

 

 

 

 

1

 

2

Tilt Brand Solutions

 

 

 

 

1

 

2

What's Your Problem Brand Solutions

 

 

 

 

1

 

2

ZtoA Marketing Solutions

 

 

 

 

 

2

2

Autumn Worldwide

 

 

 

 

 

1

1

DNA Entertainment Networks

 

 

 

 

 

1

1

Foxymoron

 

 

 

 

 

1

1

Fulcro

 

 

 

 

 

1

1

GroupM Media India Pvt. Ltd. (Wavemaker Division)

 

 

 

 

 

1

1

Hyprlocl Designthinking LLP

 

 

 

 

 

1

1

OMD Mudra Max

 

 

 

 

 

1

1

RepIndia

 

 

 

 

 

1

1

The Brand Pal

 

 

 

 

 

1

1

TVF

 

 

 

 

 

1

1

Voot India - Viacom 18 Media

 

 

 

 

 

1

1

Total

1

12

45

56

202

 

 

Effie India 2020 Client of the Year tally:

Client

Grand Effie
(12 Pts.) {No. of Metals)

Gold
(8 Pts.) {No. of Metals)

Silver
(6 Pts.) {No. of Metals)

Bronze
(4 Pts.) {No. of Metals)

Finalist
(2 Pts.)

Total

Hindustan Unilever Limited

 

1

3

3

10

58

Star India

 

1

4

3

7

58

Reckitt Benckiser India Pvt. Ltd.

 

2

2

2

2

40

Mondelez India Foods Pvt. Ltd.

 

 

2

 

12

36

NESTLÉ INDIA LIMITED

 

 

1

1

9

28

Bajaj Auto Ltd.

 

 

 

3

7

26

BILL & MELINDA GATES FOUNDATION

 

1

 

2

3

22

Coca-Cola India Pvt. Ltd.

 

 

2

 

5

22

Dabur India Limited

 

 

1

2

4

22

ITC Limited

 

 

2

 

5

22

Johnson & Johnson Private Limited

 

 

1

3

2

22

Spotify India Private Limited

 

 

1

2

4

22

Trigger Happy Entertainment Pvt. Ltd.

 

 

3

1

 

22

Facebook India Online Services Private Limited

 

1

2

 

 

20

Flipkart Internet Private Limited

 

 

2

2

 

20

Pidilite Industries Ltd.

 

 

2

1

2

20

Association of Mutual Funds in India

 

 

3

 

 

18

Spotify India LLP

 

 

2

 

3

18

Bennett Coleman & Company Private Limited

 

 

 

1

6

16

Bharatiya Janata Party

 

1

1

 

1

16

Castrol India Ltd.

 

1

 

1

1

14

Gillette India Limited

 

 

1

1

2

14

The Wishing Factory

 

 

1

2

 

14

Bata India

 

1

 

1

 

12

Bisleri International Private Limited

1

 

 

 

 

12

State Bank of India

 

 

1

1

1

12

 

Effie India 2020 results:

S.NO.

Entrant

Brand

Campaign Title

Client

G/S/B/F

1. Personal Care

1

Hindustan Unilever Limited
Contributing Agency 1 : Edelman India
Contributing Agency 2 : Jack In The Box

Surf Excel

Rang Laaye Sang

Hindustan Unilever Limited

Silver

2

McCann Worldgroup India
Contributing Agency 1 : QED Communications

Dettol

When moms lent a helping hand

Reckitt Benckiser India Pvt. Ltd.

Bronze

3

Ogilvy Group
Contributing Agency 1 : Mindshare India
Contributing Agency 2 : Burson Cohn and Wolfe
Contributing Agency 3 : AER

Ponds

Overcome your inner hesitations and #See What Happens

Hindustan Unilever Limited

Bronze

4

The Leo Group
Contributing Agency 1 : TVF
Contributing Agency 2 : RepIndia

Whisper

How Whisper Changed the Rules of the Game

Procter & Gamble India

Finalist

5

The Leo Group

Medimix

How Medimix changed the face of Ayurveda in India

Cholayil Pvt. Ltd.

Finalist

6

Ogilvy Group

Dabur Red Paste

Making India chew ready!

Dabur India Limited

Finalist

           

2. Beverages Non-Alcohol

1

McCann Worldgroup India

Nescafe

Creating new rite of passage for Indian teens

NESTLÉ INDIA LIMITED

Silver

2

McCann Worldgroup India

Coca-Cola

How coca-cola won the world cup

COCA-COLA INDIA PVT. LTD.

Silver

3

Wunderman Thompson Group

Boost

Play The bigger game

GlaxoSmithkline Consumer Healthcare Limited

Bronze

4

McCann Worldgroup India

Nescafe

Making cold-coffee 'cooler' at home

NESTLÉ INDIA LIMITED

Finalist

5

McCann Worldgroup India

Complan

Standing tall amongst giants

Zydus Wellness India

Finalist

6

McCann Worldgroup India
Contributing Agency 1 : Hyprlocl Designthinking LLP

Complan

Complete meal, not piecemeal

Zydus Wellness India

Finalist

7

Wunderman Thompson Group

Boost

The background story behind world cup glory

GlaxoSmithkline Consumer Healthcare Limited

Finalist

8

Ogilvy Group

Sprite

How Sprite Refreshed Itself

Coca-Cola India Pvt. Ltd.

Finalist

9

Ogilvy Group

BRU

MAKING COFFEE ANDHRA'S CUP OF TEA

Hindustan Unilever Limited

Finalist

10

The Leo Group

Maaza

India's Only Soft Drink For Women

Coca-Cola India Pvt. Ltd.

Finalist

11

Ogilvy Group
Contributing Agency 1 : Wavemaker India Pvt. Ltd.

Cadbury Bournvita Li'l Champs

Bournvita Li'l Champs- Real Growth Lessons by Kareena

Mondelez India Foods Pvt. Ltd.

Finalist

12

Ogilvy Group
Contributing Agency 1 : Wavemaker India Pvt. Ltd.

Cadbury Bournvita

BOURNVITA- THE POWER OF SMALL

Mondelez India Foods Pvt. Ltd.

Finalist

           

3. Food

1

McCann Worldgroup India

ITC Aashirvaad

Getting Rice-devotees to fall in love with Atta

ITC Limited

Silver

2

Ogilvy Group
Contributing Agency 1 : Madison India

Tata Salt

Dirt is good? Really?

Tata Chemicals Limited

Bronze

3

Frigorifico Allana Pvt. Ltd.

Sunny Cooking Oil

Life Aapki Recipe Aapki

Frigorifico Allana Pvt. Ltd.

Finalist

4

Ogilvy Group
Contributing Agency 1 : Madison India
Contributing Agency 2 : Autumn Worldwide

Tata Salt Lite

Causing CHURN to grow

Tata Chemicals Limited

Finalist

5

Ogilvy Group

Cadbury Dairy Milk

Reimagining Meetha For India

Mondelez India Foods Pvt. Ltd.

Finalist

6

McCann Worldgroup India

Nestle (MAGGI)

2 minute life lessons

NESTLÉ INDIA LIMITED

Finalist

7

McCann Worldgroup India

Nestle (MAGGI)

How maggi spiced it up?

NESTLÉ INDIA LIMITED

Finalist

8

Ogilvy Group

Kellogg

Pet-bhar Shararat

Kellogg India Pvt. Ltd.

Finalist

           

4. Snacks & Desserts

1

McCann Worldgroup India

Perfetti

Making Juzt-Jelly more than just a jelly

Perfetti Van Melle India Pvt. Ltd.

Bronze

2

Ogilvy Group

Center Fruit

Mood Ting Tong

Perfetti Van Melle India Pvt. Ltd.

Finalist

3

Britannia Industries Limited

Britannia 5050

Hamesha Sweet Kyun

Britannia Industries Limited

Finalist

           

5. Beauty & Fashion

1

Contract India

Bata India

How did a 125 year old, successfully fit into a 25 year old's shoes?

Bata India

Gold

2

Ogilvy Group
Contributing Agency 1 : DDB Mudra Group
Contributing Agency 2 : Wavemaker Global

Titan Raga

Making Flaws In Vogue

Titan Watches, Titan

Finalist

           

6. Home Furnishings & Appliances

1

WATConsult

Racold

Mind Your Language

Racold

Gold

2

Ogilvy Group

VOLTAS

ADJUSTABLE ACs FOR THE ADJUSTING INDIAN

VOLTAS LIMITED

Bronze

3

McCann Worldgroup India

DUROFLEX

COMFORT FOR THOSE WHO NEED IT

DUROFLEX PVT. LTD.

Finalist

           

7. Office & Delivery

1

McCann Worldgroup India

Zomato

How Zomato Won the game before the game

ZOMATO MEDIA PRIVATE LIMITED

Bronze

           

8. Other Products

1

Ogilvy Group

Fevikwik

Phenko Nahi Jodo

Pidilite Industries Ltd.

Silver

2

McCann Worldgroup India

American Tourister

Making the backpack, a swagpack

Samsonite South Asia Private Ltd.

Bronze

3

McCann Worldgroup India

Dabur

Uniform approach to behavioural change

DABUR INDIA LIMITED

Bronze

4

The Leo Group

Anchor by Panasonic

Naye India ke badhte load ke liye

Panasonic Life Solutions India Pvt. Ltd.

Finalist

5

Ogilvy Group
Contributing Agency 1 : Wavemaker

Cadbury Celebrations

The Gift Of Good Intentions

Mondelez India Foods Pvt. Ltd.

Finalist

6

BBDO India Pvt. Ltd.
Contributing Agency 1 : Voot India - Viacom 18 Media Pvt. Ltd.

Pedigree

#BringHomeJoy

Mars International India Pvt. Ltd.

Finalist

           

9. Automotive-Aftermarket

1

Ogilvy Group
Contributing Agency 1 : Mindshare

Castrol CRB Turbomax

TruckAasana - Caring for the Real Engine

Castrol India Ltd.

Gold

2

Wunderman Thompson Group
Contributing Agency 1 : WatConsult India
Contributing Agency 2 : Mindshare World

Apollo Tyres

Apollo Alpha: How a late entrant took on two industry giants. And won.

Apollo Tyres

Bronze

3

Ogilvy Group

CEAT LTD.

Launching a new premium variant in a slow down

CEAT LTD.

Finalist

           

10. Automotive-Vehicles

1

Cheil India Private Limited

MG Motor

"How the unknown British legacy brand MG overturned the auto industry's worst slowdown with success in just 20 days."

MG Motor India Private Limited

Gold

2

Innocean Worldwide India

KIA Motors India

How a virtually unknown brand launched 2019's most successful premium CSUV

KIA Motors India

Silver

3

Ogilvy Group

Bajaj Platina

Platina Aaram Rath

Bajaj Auto Ltd.

Bronze

4

The Leo Group
Contributing Agency 1: Indigo Consulting Ltd.

Bajaj CT 110

HAR SADAK PAR KADAK

Bajaj Auto Ltd.

Bronze

5

DDB Mudra Group

Volkswagen India

Volkswagen Tiguan- For the journeys within

Volkswagen India Pvt. Ltd.

Finalist

6

McCann Worldgroup India

Hero

 Liberation reloaded

Hero MotoCorp Limited

Finalist

           

11. Electronics

1

Associated Corporate Consultants India Private Limited

Xiaomi Technologies India Pvt. Ltd.

The Blockbuster Launch that had India Taking Note

Xiaomi Technology India Private Limited

Finalist

           

12. Household Supplies & Services

1

McCann Worldgroup India

Harpic

Overcoming India's Toilet Divide

Reckitt Benckiser India Pvt. Ltd.

Gold

2

Ogilvy Group

Love & Care

Born on the Runway

Hindustan Unilever Limited

Silver

3

McCann Worldgroup India

Dabur

How Odonil found its way back into bathrooms

DABUR INDIA LIMITED

Silver

           

13. Agricultural, Industrial & Building

1

Infectious Advertising Pvt. Ltd.

UltraTech Cement

Baat Ghar Ki

UltraTech Cement

Bronze

2

Ogilvy Group

Birla Aerocon

In the name of a pipe

HIL Limited

Bronze

           

14. Services

1

Taproot Dentsu India Communication Pvt. Ltd.
Contributing Agency 1 : Dentsu Webchutney

Airtel

How Gratitude Led To Airtel's Growth

Bharti Airtel Ltd.

Bronze

2

BBDO India Pvt. Ltd.

Vodafone Idea

Idea 4G - India Ka Live Network

Vodafone Idea Ltd.

Finalist

           

15. Finance

1

Wunderman Thompson Group

AMFI

Sahi Hai

Association of Mutual Funds in India

Silver

2

Rediffusion Brand Solutions Pvt. Ltd.
Contributing Agency 1 : DDB Mudra Group

STATE BANK OF INDIA

Talking Objects - #HoSaktaHai

State Bank of India

Bronze

3

One97 Communications Limited

Paytm

How Paytm got India to pay it forward

One97 Communications Limited

Bronze

4

Ogilvy Group

ICICI Bank

MAKING BUSINESS MATTER

ICICI Bank

Finalist

5

The Leo Group

Canara HSBC Oriental Bank of Commerce Life Insurance

Promise Kiya! Ab Plan Karo.

Canara HSBC Oriental Bank of Commerce Life Insurance Company Limited

Finalist

6

Saatchi & Saatchi Propagate

Max Life Insurance

Bharose Ka Number

Max Life Insurance Company Limited

Finalist

7

The Leo Group

HDFC Life

Bounce Back

HDFC Life Insurane Company Limited

Finalist

8

The Leo Group

BAJAJ ALLIANZ GENERAL INSURANCE

Caring for you:  365 days a year

BAJAJ ALLIANZ GENERAL INSURANCE COMPANY

Finalist

9

The Leo Group

Angel Broking Ltd.

Don't Be A Chomu

Angel Broking Ltd.

Finalist

10

The Leo Group

Bajaj Allianz Life Insurance Company

#36SecPlankChallenge

Bajaj Allainz Life Insurance Company

Finalist

11

Ogilvy Group

ICICI Lombard General Insurance Co. Ltd.

Technology with a human touch

ICICI Lombard General Insurance Co. Ltd.

Finalist

           

16. Financial Cards

1

McCann Worldgroup India

Mastercard

The aadhar of all payments

Mastercard

Finalist

           

17. Media & Entertainment Companies

1

Wunderman Thompson Group

Facebook

Thumbstoppers

Facebook India Online Services Private Limited

Gold

2

The Leo Group
Contributing Agency 1 : DDB Mudra Group

Spotify India

There's a playlist for that

Spotify India Private Limited

Silver

3

The Leo Group
Contributing Agency 1 : EQUINOX FILMS PVT. LTD.
Contributing Agency 2 :Beehive Communications Pvt. Ltd.

Twitter

#WeTweet Together

Twitter Communication India Pvt. Ltd. 

Bronze

4

DDB Mudra Group
Contributing Agency 1 : Social Kinnect Private Limited

Hotstar Premium

Weaponsing spoilers

Star India Pvt. Ltd.

Finalist

5

FCB India

Times of India

Times Out & Proud: India Comes Out of the Closet

Times of India

Finalist

6

Ogilvy Group

Tata Sky

GETTING APPA TO APPROVE

Tata Sky Ltd.

Finalist

7

The Script room

Netflix

So, What Are You Watching?

Netflix india

Finalist

8

Discovery Communications India (Independent)

Discovery Communications India

Man Vs. Wild with Bear Grylls and Prime Minister Modi

Discovery Communications India

Finalist

9

The Leo Group

Spotify India

Beat of a Billion

Spotify India Private Limited

Finalist

10

In-house Creative Communications, Hotstar

Hotstar

Liberating entertainment for housewives

Star India Pvt. Ltd.

Finalist

11

What's Your Problem Brand Solutions Pvt. Ltd.

Dailyhunt

#KhudKiSochBanao

Verse Innovations Pvt. Ltd. (Dailyhunt)

Finalist

           

18. Government, Institutional & Recruitment

1

Moving Pixels Pvt. Ltd.

Main Bhi Chowkidar

Main bhi Chowkidar

Bharatiya Janata Party

Silver

2

McCann Worldgroup India

BJP

Hope 2.0 - How the 2019 mandate was won!

Assosciation of Billion Minds

Finalist

3

McCann Worldgroup India

BMGF

Getting Indians To Mind The Gap

 BILL & MELINDA GATES FOUNDATION

Finalist

4

McCann Worldgroup India

NSDC

Pitching skills against the stars

NATIONAL SKILL DEVELOPMENT CORPORATION

Finalist

5

Ogilvy Group

Bharatiya Janata Party

Modi Hai To Mumkin Hai

Bharatiya Janata Party

Finalist

           

19. Professional Services

1

Wunderman Thompson Group

Naukri.com

Jobs You'd Love To Go To

InfoEdge India Limited

Finalist

           

20. Travel & Tourism

1

McCann Worldgroup India

Incredible India

From Destinations to Transformations

MINISTRY OF TOURISM - INCREDIBLE INDIA

Gold

2

Wieden + Kennedy India Pvt. Ltd.

Airbnb India Pvt. Ltd.

That's why We Airbnb

Airbnb India Pvt. Ltd.

Bronze

3

McCann Worldgroup India

UP Tourism

Inviting the new India to its oldest Mela

DEPARTMENT OF TOURISM (UP TOURISM)

Finalist

4

McCann Worldgroup India

Lufthansa

From Bucket List to the Blind List

Lufthansa German Airlines

Finalist

           

21. Software & Apps

1

The Leo Group
Contributing Agency 1 : DDB Mudra Group

Spotify India

Sunte Ja

Spotify India Private Limited

Bronze

           

22. Other Services

1

McCann Worldgroup India

Nestle Corporate

 Ok Nestle - Tell me more about food

NESTLÉ INDIA LIMITED

Bronze

2

Cheil India Private Limited

Samsung India Electronics Limited

Samsung Good Vibes

Samsung India Electronics Private Limited

Finalist

           

23. Entertainment & Sports

1

Dentsu Webchutney Private Limited

URI - The Surgical Strike

Code Name: URI

Trigger Happy Entertainment Pvt. Ltd.

Silver

2

Taproot Dentsu India Communication Pvt. Ltd.

VIVO  INDIAN PREMIER LEAGUE  SEASON 12

HOW SEASON 12 BECAME THE MOST-WATCHED IPL EVER

Star India Pvt. Ltd.

Silver

3

DDB Mudra Group
Contributing Agency 1 : Hotstar Creative Communications Team

Hotstar

Koi Yaar Nahi Far

Star India Pvt. Ltd.

Bronze

4

Tilt Brand Solutions Private Limited
Contributing Agency 1 :GroupM Media India Pvt. Ltd. (Wavemaker Division)
Contributing Agency 2 : DNA Entertainment Networks Pvt. Ltd.

Dream11

Ye Game Hai Mahaan

Sporta Technologies Pvt. Ltd.

Finalist

5

DDB Mudra Group

NETFLIX

HOW FACTS HELPED REBUILD FAITH IN AN AGE OF CYNICISM

NETFLIX

Finalist

6

DDB Mudra Group
Contributing Agency 1 : Monk Media Network
Contributing Agency 2 : Genesis Burson - Marsteller
Contributing Agency 3 : Max Publicity

NBA

NBA Takes Over India's Backyard

NBA India Basketball Pvt. Ltd.

Finalist

7

Star Sports

Pro Kabaddi League

ISSE TOUGH KUCH NAHI

Star Sports

Finalist

8

In-house Creative Communications, Hotstar

Hotstar VIP

Killing the age-old TV viewing habit of a militant football fan

Star India Pvt. Ltd.

Finalist

9

Ogilvy Group

Star Sports

ICC Cricket World Cup 2019 - #CricketKaCrown

Star India Pvt. Ltd.

Finalist

10

Ogilvy Group

Vodafone

Vodafone FANtastic Breaks - Hijacking our customers to win at IPL

Vodafone Idea Limited

Finalist

           

24. Retail

1

Dentsu Webchutney Private Limited

Flipkart Internet Private Limited

Hagglebot

Flipkart Internet Private Limited

Silver

2

McCann Worldgroup India

Coca-Cola

mauke pe coca: winning 'fridgespace' during the world-cup

COCA-COLA INDIA PVT. LTD.

Silver

3

Contract India

Bata India

How did a 125 year old, successfully fit into a 25 year old's shoes?

Bata India

Bronze

4

One97 Communications Limited

Paytm

India's digital tijori

One97 Communications Limited

Bronze

5

Dentsu Webchutney Private Limited

Swiggy

Voice Of Hunger

Bundl Technologies Private Limited

Finalist

           

25. Healthcare Products

1

HAVAS WORLDWIDE INDIA PVT. LTD.     

Durex

Breaking the taboo around female sexuality

Reckitt Benckiser (India) Ltd.

Silver

2

ABT Associates India Pvt. Ltd.

SHOPS Plus Project - Abt Associates India

Helping India Defeat Diarrhea

 ABT Associates India Pvt. Ltd.

Silver

3

ADK Fortune

Prega News

#PregaNewsMeansGoodNews

Mankind Pharma Limited

Bronze

4

McCann Worldgroup India

Dettol

How new moms gave Dettol a new life

Reckitt Benckiser India Pvt. Ltd.

Bronze

5

GREY
Contributing Agency 1 : Schbang Digital Solutions Private Limited
Contributing Agency 2 : PHD Media India

Cipla

Berok Zindagi

Cipla Limited

Finalist

6

 ABT Associates India Pvt. Ltd.

SHOPS Plus Project - Abt Associates India

Putting Control Back in Women's Palms

 ABT Associates India Pvt. Ltd.

Finalist

7

Ogilvy Group

Savlon

Wounds Don't Discriminate

ITC Limited

Finalist

8

Ogilvy Group

Enterogermina

Happy Tummies

Sanofi India Limited

Finalist

9

McCann Worldgroup India

Dabur

Immunity is the best medicine

DABUR INDIA LIMITED

Finalist

           
           
           
           

26. Healthcare Services

1

Siriti

The Wishing Factory

#AadhiwaliZindagiMitao

The Wishing Factory

Silver

2

TBWA\India

NeuroGen Brain and Spine Institute

Playing with mental health

NeuroGen Brain and Spine Institute

Bronze

3

McCann Worldgroup India

Living Will

Helping India sign-up for a dignified death

Health Care at Home India Pvt. Ltd.

Bronze

4

The Leo Group

Fortis Healthcare Limited

Honor The Donor

Fortis Healthcare Limited

Finalist

           

27. Corporate Advertising / Reputation

1

Wunderman Thompson Group

AMFI

Mutual Funds Sahi Hai

Association of Mutual Funds in India

Silver

2

The Leo Group

P&G Shiksha

Bittu

Procter & Gamble Hygiene And Health Care Ltd.

Silver

3

GREY
Contributing Agency 1 : Autumn GREY
Contributing Agency 2 : Genesis Burson Cohn & Wolfe
Contributing Agency 3 : MediaCom Communications Private Limited

Gillette

Barbershop Girls

Gillette India Limited

Bronze

4

DDB Mudra Group

Royal Challenge Sports Drink

An Innings Towards Equality

UNITED SPIRITS LTD. -A DIAGEO GROUP COMPANY

Finalist

5

Ogilvy Group
Contributing Agency 1 : Geometry Encompass

Hindustan Unilever Limited (Corporate)

Let's start a little good

Hindustan Unilever Limited

Finalist

6

Ogilvy Group

Fevicol

Breaking norms, retaining strong bonds.

Pidilite Industries Ltd.

Finalist

7

Ogilvy Group
Contributing Agency 1 : Cohn & Wolfe 6 Degrees
Contributing Agency 2 : The Reach

Hamam

Hamam Waterproof Saree

Hindustan Unilever Limited

Finalist

8

Cheil India Private Limited

Samsung India Electronics Limited

Samsung Good Vibes

Samsung India Electronics Private Limited

Finalist

9

GREY
Contributing Agency 1 : Schbang Digital Solutions Private Limited
Contributing Agency 2 : PHD Media India

Cipla

Berok Zindagi

Cipla Limited

Finalist

10

FCB India

Vistara

Vistara Retrojet - How Vistara turned a flying machine into a time machine

Tata SIA Airlines Ltd.

Finalist

11

McCann Worldgroup India

Nestle Corporate

 Ok Nestle - Tell me more about food

NESTLÉ INDIA LIMITED

Finalist

12

The Leo Group
Contributing Agency 1 : Indigo Consulting Ltd.

Bajaj Auto

WORLD'S FAVOURITE INDIAN

Bajaj Auto Ltd.

Finalist

13

Wunderman Thompson Group

Times of India

Lost Votes

Bennett Coleman & Company Private Limited

Finalist

14

McCann Worldgroup India

Mastercard

Bharat ka card

Mastercard

Finalist

15

Ogilvy Group
Contributing Agency 1 : Mindshare India
Contributing Agency 2 : Burson Cohn and Wolfe
Contributing Agency 3 : AER

Ponds

Overcome your inner hesitations and #See What Happens

Hindustan Unilever Limited

Finalist

           

28. B2B

1

Wunderman Thompson Group

Facebook

Thumbstoppers

Facebook India Online Services Private Limited

Silver

2

Ogilvy Group

Lenovo

Shaming beautiful laptops without brains

Lenovo India Pvt. Ltd.

Finalist

3

Digitas India

Loctite

Loctite Demand Generation Program

Henkel Adhesives Technologies India Private Limited

Finalist

           

29. Interactive Marketing

1

Dentsu Webchutney Private Limited

URI - The Surgical Strike

Code Name: URI

Trigger Happy Entertainment Pvt. Ltd.

Silver

2

Ogilvy Group
Contributing Agency 1 : Wavemaker
Contributing Agency 2 : Facebook

Cadbury Dairy Milk

Drowning Hate With Heart

Mondelez India Foods Pvt. Ltd.

Silver

3

DDB Mudra Group
Contributing Agency 1 : The Leo Group

Spotify India

Memevertising

Spotify India LLP

Silver

4

McCann Worldgroup India

Zomato

How Zomato Won the game before the game

ZOMATO MEDIA PRIVATE LIMITED

Bronze

5

Dentsu Webchutney Private Limited

Flipkart Internet Private Limited

Hagglebot

Flipkart Internet Private Limited

Bronze

6

Ogilvy Group
Contributing Agency 1 : Wavemaker

Cadbury Celebrations

What will you give up for your sibling?

Mondelez India Foods Pvt. Ltd.

Finalist

7

McCann Worldgroup India

JCB

Digging yourself out of a digital ditch

JCB India Ltd.

Finalist

8

DDB Mudra Group
Contributing Agency 1 : Hotstar Creative Communications Team

Hotstar

Koi Yaar Nahi Far

Star India Pvt. Ltd.

Finalist

9

Ogilvy Group

Vodafone

Vodafone Fantastic breaks - Hijacking our customers to win at IPL

Vodafone Idea Limited

Finalist

10

Wunderman Thompson Group

Times of India

Lost Votes

Bennett Coleman & Company Private Limited

Finalist

11

Wunderman Thompson Group

Mumbai Mirror

Operation Khataara

Mumbai Mirror

Finalist

12

Wunderman Thompson Group 
Contributing Agency 1 : Hungama Digital Services Pvt. Ltd.

PUMA

#SOCKTHEM

PUMA SPORTS INDIA PVT. LTD.

Finalist

13

VMLY&R

Big Bazaar

INDIA'S FIRST INTERACTIVE COOKING MASTERCLASS

Big Bazaar

Finalist

           

30. Small Town & Rural Marketing

1

McCann Worldgroup India

BMGF

Getting Indians To Mind The Gap

BILL & MELINDA GATES FOUNDATION

Bronze

2

McCann Worldgroup India

BMGF

When family planning had a better plan

 BILL & MELINDA GATES FOUNDATION

Bronze

3

DDB Mudra Group
Contributing Agency 1 : ZtoA Marketing Solutions Pvt. Ltd.

Gulf Oil Lubricants India Ltd.

Gulf Supreme Tractorotsav

Gulf Oil Lubricants India Ltd.

Finalist

4

Hotstar Creative Communications Team
Lead Agency 2 : DDB Mudra Group
Contributing Agency 1 : Flipside
Contributing Agency 2 : Social Street

Hotstar

Connecting Rural India to IPL

Star India Pvt. Ltd.

Finalist

5

GREY
Contributing Agency 1 : Autumn GREY
Contributing Agency 2 : Genesis Burson Cohn & Wolfe
Contributing Agency 3 : MediaCom Communications Private Limited

Gillette

Barbershop Girls

Gillette India Limited

Finalist

6

McCann Worldgroup India

CCA

Liberating Rural Women From Chullas

Clean Cooking Alliance

Finalist

7

McCann Worldgroup India

 NSDC

Pitching skills against the stars

NATIONAL SKILL DEVELOPMENT CORPORATION

Finalist

8

McCann Worldgroup India

Dabur

Making a product attribute into a brand experience

DABUR INDIA LIMITED

Finalist

9

The Leo Group
Contributing Agency 1 : Indigo Consulting Ltd.

Bajaj CT 110

HAR SADAK PAR KADAK

Bajaj Auto Ltd.

Finalist

10

McCann Worldgroup India

Mastercard

The aadhar of all payments

Mastercard

Finalist

           

31. Regional

1

Hotstar Creative Communications Team
Lead Agency 2 : DDB Mudra Group
Contributing Agency 1 : Flipside
Contributing Agency 2 : Social Street

Hotstar

Connecting Rural India to IPL

Star India Pvt. Ltd.

Gold

2

DDB Mudra Group

STAYFREE

HOW PADS BRIDGED THE GAP FROM PERIODS TO PROGRESS

Johnson & Johnson Private Limited

Silver

3

Ogilvy Group

Fevikwik

Phenko Nahi Jodo

Pidilite Industries Ltd.

Silver

4

BBH Communications India Pvt. Ltd.
Contributing Agency 1 : 2020 MSL India
Contributing Agency 2 : Prodigitz

Nihar Naturals Coconut Hair Oil

Ami Durga, Ami Akai Aiksho

Marico Limited

Bronze

5

DDB Mudra Group

McDonald's

Chennai says I'm Lovin it

Hardcastle Resturants Pvt. Ltd.

Finalist

6

Ogilvy Group

Bajaj Platina

Platina Aaram Rath

Bajaj Auto Ltd.

Finalist

7

Tanishq

TANISHQ

Winning Over  The South

Titan Company Ltd.

Finalist

8

The Leo Group

Iodex Balm

Curious case of National hit, Regional miss

GlaxoSmithKline Consumer Healthcare Ltd.

Finalist

9

The Leo Group

Maaza

TN's only soft drink for women

Coca-Cola India Pvt. Ltd.

Finalist

10

Ogilvy Group

Asian Paints

Asian Paints Painting Service - Mr. Genius

Asian Paints Limited

Finalist

11

McCann Worldgroup India

ITC Aashirvaad

Getting Rice-devotees to fall in love with Atta

ITC Limited

Finalist

12

McCann Worldgroup India
Contributing Agency 1 : The Brand Pal

Aashirvaad

Breaking traditions to strengthen bonds

ITC Limited

Finalist

13

Ogilvy Group

Asian Paints Limited

Fibre Ulla Campaign

Asian Paints Limited

Finalist

14

Wunderman Thompson Group

The Times of India

Bol Daal

Bennett Coleman & Company Private Limited

Finalist

15

Sideways Consulting LLP

T20 Mumbai

T20 Mumbai - Ekdum Mumbai

Probability Sports India Pvt. Ltd.

Finalist

16

McCann Worldgroup India

Nescafe

How Nescafe broke the chai-baarish bond

NESTLÉ INDIA LIMITED

Finalist

17

Wunderman Thompson Group

Times of India

Phirey Esho Kolkata

Bennett Coleman & Company Private Limited

Finalist

18

The Leo Group

CarDekho

Chalao Apni

Girnar Software Pvt. Ltd.

Finalist

           

32. Direct Marketing

1

DDB Mudra Group
Contributing Agency 1 : The Leo Group

Spotify India

Memevertising

Spotify India LLP

Silver

2

Dentsu Webchutney Private Limited

URI - The Surgical Strike

Code Name: URI

Trigger Happy Entertainment Pvt. Ltd.

Silver

3

GREY

ALTBalaji

Breast Buffer

ALT Digital Media Entertainment Limited

Finalist

4

DDB Mudra Group

Spotify

Playlist in a packet

Spotify India LLP

Finalist

5

McCann Worldgroup India

Coca-Cola

mauke pe coca: winning 'fridgespace' during the world-cup

COCA-COLA INDIA PVT. LTD.

Finalist

           

33. Experiential Marketing / Brand Experience

1

Dentsu Webchutney Private Limited

Flipkart Internet Private Limited

Hagglebot

Flipkart Internet Private Limited

Bronze

2

Dentsu Webchutney Private Limited

URI - The Surgical Strike

Code Name: URI

Trigger Happy Entertainment Pvt. Ltd.

Bronze

3

Ogilvy Group

Bajaj Platina

Platina Aaram Rath

Bajaj Auto Ltd.

Bronze

4

DDB Mudra Group

STAYFREE

AN UNLIKELY TALE OF TWO TABOOS

Johnson & Johnson Private Limited

Finalist

5

McCann Worldgroup India

BMGF

The conversational contraceptives

 BILL & MELINDA GATES FOUNDATION

Finalist

6

McCann Worldgroup India

Perfetti

Now add 2 eggs,flour and Juzt-Jelly

Perfetti Van Melle India Pvt. Ltd.

Finalist

7

Ogilvy Group
Contributing Agency 1 : Mindshare

Castrol Super Mechanic

Super Mechanic - Making an Expert feel like an Expert

Castrol India Ltd.

Finalist

8

Rediffusion Brand Solutions Pvt. Ltd.
Contributing Agency 1 : Buzzoka
Contributing Agency 2 : Crayons Advertising
Contributing Agency 3 : Network Advertising

STATE BANK OF INDIA

Say YO to Life

State Bank of India

Finalist

9

McCann Worldgroup India

Coca-Cola

mauke pe coca: winning 'fridgespace' during the world-cup

COCA-COLA INDIA PVT. LTD.

Finalist

10

McCann Worldgroup India

Dabur

Making a product attribute into a brand experience

DABUR INDIA LIMITED

Finalist

11

Mccann Worldgroup India

American Tourister

Making the backpack, a swagpack

Samsonite South Asia Private Ltd.

Finalist

12

The Leo Group

Jeep

Jeep Democracy

FCA India

Finalist

13

The Leo Group

CarDekho

Beating the Patriarchy on the Indian Roads

Girnar Software Pvt. Ltd.

Finalist

14

Ogilvy Group

Make A Difference

#NeverTooLate

Make a Difference

Finalist

15

Ogilvy Group
Contributing Agency 1 : Wavemaker India Pvt. Ltd.

Cadbury Bournvita

Bournvita- The Exam Collection

Mondelez India Foods Pvt. Ltd.

Finalist

16

The Leo Group

Spotify India

Beat of a Billion

Spotify India Pvt. Ltd.

Finalist

17

The Leo Group

Bajaj Allianz Life Insurance Company

#36SecPlankChallenge

Bajaj Allainz Life Insurance Company

Finalist

18

The Leo Group

Iodex Balm

Curious case of National hit, Regional miss

GlaxoSmithKline Consumer Healthcare Ltd.

Finalist

19

Ogilvy Group
Contributing Agency 1 : Wavemaker

Cadbury Unity Bar

Chocolate That's Made Of India, For India

Mondelez India Foods Pvt. Ltd.

Finalist

20

One97 Communications Limited

Paytm

India's digital tijori

One97 Communications Limited

Finalist

21

Ogilvy Group
Contributing Agency 1 : Cohn & Wolfe 6 Degrees
Contributing Agency 2 : The Reach

Hamam

Hamam Waterproof Saree

Hindustan Unilever Limited

Finalist

           

34A. Positive Change: Environmental : Brands

1

Ogilvy Group
Contributing Agency 1 : Geometry Encompass

Hindustan Unilever Limited (Corporate)

Let's start a little good

Hindustan Unilever Limited

Silver

           

34B. Positive Change: Environmental : Non-Profit

1

Mindshare India Pvt. Ltd.

Volvo Cars

Volvo Breathe Free

Volvo Cars India

Finalist

           

 35A. Positive Change: Social Good : Brands

1

GREY
Contributing Agency 1 : Autumn GREY
Contributing Agency 2 : Genesis Burson Cohn & Wolfe
Contributing Agency 3 : MediaCom Communications Private Limited

Gillette

Barbershop Girls

Gillette India Limited

Silver

2

BBDO India Pvt. Ltd.
Contributing Agency 1 : Mediacom Communications Pvt. Ltd.
Contributing Agency 2 : Social Kinnect
Contributing Agency 3 : Encompass Events Pvt. Ltd.
Contributing Agency 4 : Ketchum Sampark Pvt. Ltd.

Ariel

Sons #ShareTheLoad

Procter & Gamble India

Silver

3

DDB Mudra Group

STAYFREE

AN UNLIKELY TALE OF TWO TABOOS

Johnson & Johnson Private Limited

Bronze

4

Cheil India Private Limited

Samsung India Electronics Limited

Samsung Good Vibes

Samsung India Electronics Private Limited

Bronze

5

Wunderman Thompson Group

Times of India

Lost Votes

Bennett Coleman & Company Private Limited

Bronze

6

GREY

ALT Balaji

Breast Buffer

ALT Digital Media Entertainment Limited

Finalist

7

Hindustan Unilever Limited

Lifebuoy

Mobile Dactarni

Hindustan Unilever Limited

Finalist

8

Ogilvy Group

Savlon

Wounds Don't Discriminate

ITC Limited

Finalist

9

Ogilvy Group

Cadbury Dairy Milk

Reimagining Meetha For India

Mondelez India Foods Pvt. Ltd.

Finalist

10

Ogilvy Group
Contributing Agency 1 : Cohn & Wolfe 6 Degrees

Hamam

Hamam Waterproof Saree

Hindustan Unilever Limited

Finalist

           

35B. Positive Change: Social Good  : Non-Profit

1

FCB India

Millennium World School

The Open Door Project

Millennium World School

Silver

2

Siriti

The Wishing Factory

#AadhiwaliZindagiMitao

The Wishing Factory

Bronze

3

The Leo Group

HDFC Bank Ltd.

#StopMithani

HDFC Bank Ltd.

Bronze

4

DDB Mudra Group
Contributing Agency 1 : OMD Mudra Max

Aarohan Social Innovation Awards

Lab Called Life

Infosys Foundation

Finalist

5

McCann Worldgroup India

BMGF

Getting Indians To Mind The Gap

 BILL & MELINDA GATES FOUNDATION

Finalist

6

Ogilvy Group

Make A Difference

#NeverTooLate

Make a Difference

Finalist

7

Ogilvy Group

Ayushman Bharat Pradhan Mantri Jan Arogya Yojana

Health is a Universal Right

National Health Authority

Finalist

           

36. David v/s Goliath

1

DDB Mudra Group
Contributing Agency 1 : Hotstar Creative Communications Team

Hotstar

Koi Yaar Nahi Far

Star India Pvt. Ltd.

Silver

2

DDB Mudra Group
Contributing Agency 1 : Social Kinnect Private Limited

Hotstar Premium

Weaponsing spoilers

Star India Pvt. Ltd.

Silver

3

McCann Worldgroup India

Complan

Standing tall amongst giants

Zydus Wellness India

Bronze

4

Hindustan Unilever Limited

DOMEX

Pick Up The Brush

Hindustan Unilever Limited

Bronze

5

McCann Worldgroup India

Nescafe

 Brewing coffee in a chai country

NESTLÉ INDIA LIMITED

Finalist

6

McCann Worldgroup India

Nestle (MAGGI)

HOW AN INTERNATIONAL MASALA BRAND TOOK ON INDIAN MASALA BRANDS

NESTLÉ INDIA LIMITED

Finalist

7

Wunderman Thompson Group
Contributing Agency 1 : WatConsult India
Contributing Agency 2 : Mindshare World

Apollo Tyres

Apollo Alpha: How a late entrant took on two industry giants. And won.

Apollo Tyres

Finalist

8

Ogilvy Group

Bajaj Platina

Platina Aaram Rath

Bajaj Auto Ltd.

Finalist

9

Publicis India

Ovenstory

IT'S ALL ABOUT THE CHEESE

Ovenstory

Finalist

10

Ogilvy Group

Bajaj Dominar

Dominar Odysseys

Bajaj Auto Ltd.

Finalist

11

The Leo Group
Contributing Agency 1 : DDB Mudra Group

Spotify India

Sunte Ja

Spotify India Pvt. Ltd.

Finalist

12

In-house Creative Communications, Hotstar

Hotstar VIP

Killing the age-old TV viewing habit of a militant football fan

Star India Pvt. Ltd.

Finalist

13

Ogilvy Group

BRU

MAKING COFFEE ANDHRA'S CUP OF TEA

Hindustan Unilever Limited

Finalist

14

The Leo Group

Anchor by Panasonic

Naye India ke badhte load ke liye

Panasonic Life Solutions India Pvt. Ltd.

Finalist

15

McCann Worldgroup India

Asian Paints Adhesives TruGrip Ultra

FURNITURE KA MAUN VRAT

ASIAN PAINTS LTD.

Finalist

16

McCann Worldgroup India

ITC Aashirvaad

Getting Rice-devotees to fall in love with Atta

ITC Limited

Finalist

17

McCann Worldgroup India

DUROFLEX

COMFORT FOR THOSE WHO NEED IT

DUROFLEX PVT. LTD.

Finalist

18

McCann Worldgroup India
Contributing Agency 1 : Wunderman Thompson

 Pure Magic Chocolush

BRITANNIA PURE MAGIC CHOCOLUSH RELAUNCH

Britannia Industries Limited

Finalist

19

Ogilvy Group

Tata Sky

GETTING APPA TO APPROVE

Tata Sky Ltd.

Finalist

           

37. Integrated Advertising Campaign : Product

1

HAVAS WORLDWIDE INDIA PVT. LTD.   

Durex

Breaking the taboo around female sexuality

Reckitt Benckiser (India) Ltd.

Gold

2

Ogilvy Group

VOLTAS

ADJUSTABLE ACs FOR THE ADJUSTING INDIAN

VOLTAS LIMITED

Silver

3

McCann Worldgroup India

ITC Aashirvaad

Getting Rice-devotees to fall in love with Atta

ITC Limited

Silver

4

McCann Worldgroup India

Dabur

Uniform approach to behavioural change

DABUR INDIA LIMITED

Bronze

5

McCann Worldgroup India

Nescafe

Creating new rite of passage for Indian teens

NESTLÉ INDIA LIMITED

Finalist

6

McCann Worldgroup India

Nestle (MAGGI)

2 minute life lessons

NESTLÉ INDIA LIMITED

Finalist

7

McCann Worldgroup India
Contributing Agency 1 : QED Communications

Dettol

When moms lent a helping hand

Reckitt Benckiser India Pvt Ltd

Finalist

8

McCann Worldgroup India
Contributing Agency 1 : VMLY&R India

Complan

Complete meal, not piecemeal

Zydus Wellness India

Finalist

9

McCann Worldgroup India
Contributing Agency 1 : Foxymoron

Maybelline New York India

The foundation of fairness

Maybelline New York India

Finalist

10

The Leo Group
Contributing Agency 1 : Fulcro

Anchor by Panasonic

Naye India ke badhte load ke liye

Panasonic Life Solutions India Pvt. Ltd.

Finalist

11

The Leo Group
Contributing Agency 1 : Indigo Consulting Ltd.

Bajaj Auto

WORLD'S FAVOURITE INDIAN

Bajaj Auto Ltd.

Finalist

           

37. Integrated Advertising Campaign : Non-Product

1

McCann Worldgroup India

BMGF

When family planning had a better plan

 BILL & MELINDA GATES FOUNDATION

Gold

2

Ogilvy Group

Bharatiya Janata Party

Modi Hai To Mumkin Hai

Bharatiya Janata Party

Gold

3

DDB Mudra Group
Contributing Agency 1 : Hotstar Creative Communications Team

Hotstar

Koi Yaar Nahi Far

Star India Pvt. Ltd.

Silver

4

Rediffusion Brand Solutions Pvt. Ltd.
Contributing Agency 1 : DDB Mudra Group
Contributing Agency 2 : Buzzoka
Contributing Agency 3 : Crayons Advertising
Contributing Agency 4 : Network Advertising

STATE BANK OF INDIA

Say YO to Life

State Bank of India

Silver

5

DDB Mudra Group
Contributing Agency 1 : Social Kinnect Private Limited

Hotstar Premium

Weaponsing spoilers

Star India Pvt. Ltd.

Bronze

6

Wieden + Kennedy India Pvt. Ltd.

Airbnb India Pvt. Ltd.

That's why We Airbnb

Airbnb India Pvt. Ltd.

Finalist

 

         

 38A. Sustained Success : Products

1

Hindustan Unilever Limited
Contributing Agency 1 : Edelman India
Contributing Agency 2 : Jack In The Box

Surf Excel

Giving Fight Against Dirt A Karmic Perspective

Hindustan Unilever Limited

Gold

2

Ogilvy Group

Cadbury Bournvita

BOURNVITA- SHIFTING PERSPECTIVE ON MARKS

Mondelez India Foods Pvt. Ltd.

Silver

3

BBH Communications India Pvt. Ltd.

Nihar Shanti Amla

Good brand to a great hair oil

Marico Limited

Bronze

4

Wunderman Thompson Group

Sofy

Sofy AntiBacteria: Hum aage aage duniya peeche peeche

Unicharm India Pvt. Ltd.

Finalist

5

Ogilvy Group

BRU

GOING BACK TO ITS SOUTH INDIAN ROOTS

Hindustan Unilever Limited

Finalist

           

38B. Sustained Success : Services

1

Wunderman Thompson Group

AMFI

Mutual Funds Sahi Hai

Association of Mutual Funds in India

Silver

2

Ogilvy Group

The Akanksha Foundation

Persistent Pitchers

The Akanksha Foundation

Silver

           

39. New Product or Service

1

Ogilvy Group

Love & Care

Born on the Runway

Hindustan Unilever Limited

Bronze

2

McCann Worldgroup India
Contributing Agency 1 : QED Communications

Dettol

When moms lent a helping hand

Reckitt Benckiser India Pvt. Ltd.

Finalist

           

40. Influencer Marketing

1

HAVAS WORLDWIDE INDIA PVT LTD     

Durex

Breaking the taboo around female sexuality

Reckitt Benckiser (India) Ltd.

Silver

2

DDB Mudra Group

Johnson's Baby

Johnson's Baby - Turn To Learn

Johnson and Johnson Pvt. Ltd.

Bronze

3

Hotstar Creative Communications Team
Lead Agency 2 : DDB Mudra Group
Contributing Agency 1 : CAA Kwan

Hotstar

The New Social Network for IPL

Star India Pvt. Ltd.

Bronze

4

DDB Mudra Group

Volkswagen India

Volkswagen - Cup Edition

Volkswagen India Pvt. Ltd.

Finalist

5

Wunderman Thompson Group

The Times of India

Bol Daal

Bennett, Coleman Co. Ltd.

Finalist

6

GREY
Contributing Agency 1 : Autumn GREY
Contributing Agency 2 : Genesis Burson Cohn & Wolfe
Contributing Agency 3 : MediaCom Communications Private Limited

Gillette

Barbershop Girls

Gillette India Limited

Finalist

7

Ogilvy Group

Bajaj Dominar

Dominar Odysseys

Bajaj Auto Ltd.

Finalist

8

The Leo Group

HDFC Bank Ltd.

#StopMithani

HDFC Bank Ltd.

Finalist

9

Ogilvy Group
Contributing Agency 1 : Wavemaker
Contributing Agency 2 : Facebook

Cadbury Dairy Milk

Drowning Hate With Heart

Mondelez India Foods Pvt. Ltd.

Finalist

           

41. Use Of Data

1

Dentsu Webchutney Private Limited

Flipkart Internet Private Limited

Hagglebot

Flipkart Internet Private Limited

Silver

2

The Leo Group

Spotify India

Beat of a Billion

Spotify India Pvt. Ltd.

Bronze

3

Ogilvy Group
Contributing Agency 1 : Wavemaker

Cadbury Fuse

Cadbury Fuse - Hunger Gets Personal

Mondelez India Foods Pvt. Ltd.

Finalist

4

VMLY&R

Pantaloons

 CREATING ONE OF INDIA'S HIGHEST ROI LOYALTY PROGRAMMES

Pantaloons

Finalist

5

The Leo Group
Contributing Agency 1 : DDB Mudra Group

Spotify India

There's a playlist for that

Spotify India Pvt. Ltd.

Finalist

6

The Leo Group
Contributing Agency 1 : EQUINOX FILMS PVT. LTD
Contributing Agency 2 : Beehive Communications Pvt. Ltd.

Twitter

#WeTweet Together

Twitter Communication India Pvt. Ltd. 

Finalist

7

McCann Worldgroup India

JCB

Using Data to speak to Human aspiration

JCB India Ltd.

Finalist

8

McCann Worldgroup India

Ikea

How Ikea used Data to  connect with Indian Families?

IKEA India Private Limited

Finalist

           

42. The Internal Marketing Award

1

The Leo Group

Publicis Groupe

All Equal

Publicis Groupe

Finalist

           

43. The Disruptive Differentiators Award

1

Wunderman Thompson Group

Facebook

Thumbstoppers

Facebook India Online Services Private Limited

Silver

2

DDB Mudra Group

STAYFREE

BREAKING THE BARRIERS OF ONE TABOO WITH ANOTHER

Johnson & Johnson Private Limited

Bronze

3

Ogilvy Group

Fevikwik

Phenko Nahi Jodo

Pidilite Industries Ltd.

Bronze

4

Ogilvy Group
Contributing Agency 1 : Mindshare

Castrol CRB Turbomax

TruckAasana - Caring for the Real Engine

Castrol India Ltd.

Bronze

5

WATConsult

Racold

Mind Your Language

Racold

Finalist

6

DDB Mudra Group

Big Bazaar

Paani ke daam mein doodh

Future Retail Limited

Finalist

7

Siriti

Chalo

Kuch Pyare Pal Churao

Chalo

Finalist

8

DDB Mudra Group
Contributing Agency 1 : Monk Media Network
Contributing Agency 2 : Genesis Burson - Marsteller
Contributing Agency 3 : Max Publicity

NBA

NBA Takes Over India's Backyard

NBA India Basketball Pvt. Ltd.

Finalist

9

Ogilvy Group

Hindustan Unilever Limited (Corporate)

The Shower

Hindustan Unilever Limited

Finalist

10

Wunderman Thompson Group
Contributing Agency 1 : Hungama Digital Services Pvt. Ltd.

PUMA

#SOCKTHEM

PUMA SPORTS INDIA PVT. LTD.

Finalist

11

FCB India

Times of India

Times Out & Proud: India Comes Out of the Closet

Times of India

Finalist

12

Ogilvy Group

Make A Difference

#NeverTooLate

Make a Difference

Finalist

13

Ogilvy Group
Contributing Agency 1 : Wavemaker

Cadbury Celebrations

The Gift Of Good Intentions

Mondelez India Foods Pvt. Ltd.

Finalist

14

Ogilvy Group
Contributing Agency 1 : Wavemaker

Cadbury Unity Bar

Chocolate That's Made Of India, For India

Mondelez India Foods Pvt. Ltd.

Finalist

           

44A. Small Budgets : Products

1

The Leo Group

Jeep

Jeep Democracy

FCA India

Silver

2

McCann Worldgroup India

JCB

Digging yourself out of a digital ditch

JCB India Ltd.

Bronze

3

DDB Mudra Group
Contributing Agency 1 : ZtoA Marketing Solutions Pvt. Ltd.

Gulf Oil Lubricants India Ltd.

Gulf Supreme Tractorotsav

Gulf Oil Lubricants India Ltd.

Finalist

4

Wunderman Thompson Group

The Times of India

Bol Daal

Bennett, Coleman Co. Ltd.

Finalist

5

Ogilvy Group

Dr. Fixit Roofseal

Chhappar Phaad Ke

Pidilite Industries Ltd.

Finalist

6

Wunderman Thompson Group

Mumbai Mirror

Operation Khataara

Mumbai Mirror

Finalist

           

44B. Small Budgets : Services

1

Siriti

The Wishing Factory

#AadhiwaliZindagiMitao

The Wishing Factory

Bronze

2

DDB Mudra Group

STAYFREE

BREAKING THE BARRIERS OF ONE TABOO WITH ANOTHER

Johnson & Johnson Private Limited

Finalist

3

DDB Mudra Group

McDonald's

Make Your Choice

Hardcastle Resturants Pvt. Ltd.

Finalist

4

DDB Mudra Group
Contributing Agency 1 : The Leo Group

Spotify India

Memevertising

Spotify India LLP

Finalist

5

DDB Mudra Group

Spotify India LLP

HIJACKING IPL CHATTER WITHOUT THE SPONSORSHIP

Spotify India LLP

Finalist

6

The Leo Group

CarDekho

Beating the Patriarchy on the Indian Roads

Girnar Software Pvt. Ltd.

Finalist

           

GRAND EFFIE

 

1

Eighty Two Point Five Communications Pvt. Ltd.

Bisleri Packaged Drinking Water

Samajhdar Jante hai

Bisleri International Private Limited

Category :  Beverages Non-Alcohol

 

Info@BestMediaInfo.com

Advertisment
Post a Comment