Zee Entertainment Enterprises (Zeel) has announced that Manish Aggarwal, Business Head, Zee5, will now move to Zee Ad Sales Domestic Broadcast Business as Principal Cluster Head, Ad Sales. Aggarwal will lead the advertising revenue portfolio for the cluster of Digital Publishing Business, Brand Solutions, Innovation Studio and Social.
While Aggarwal will report to Ashish Sehgal, Chief Growth Officer, Advertising Revenue, the respective heads of clusters — Rahul Sharma of Digital Publishing, Ravi Mayank of Brand Solutions, Raktim Das of Innovation Studio and Sandeep Naug of Social business — will report to him.
Last year, Aggarwal was elevated as the Business Head of Zee5 from his previous role as the Chief Marketing Officer of Zee5. Before joining Zeel, Aggarwal worked as Vice-President of Marketing Communications with the Chinese multinational corporation, LeEco. He was Vice-President of Marketing and Head of Monetisation at Myntra and has also worked with notable companies such as The Coco-Cola Company, Proctor and Gamble, Mindshare and SGA.