India’s first HD Hindi news channel Aaj Tak HD has made a record debut on viewership chart. According to the data shared by the channel for Week 3, 2019 of BARC HSM ratings, Aaj Tak HD is already ahead of many Sports, English movies, English GECs and Infotainment channels in the HD segment (Source:15+HSM).
The channel said in a press statement that it has become the channel of choice for the premium news viewers, decisively beating even the SD feeds of much older English news channels. (Source: 22+M AB, HSM)
“Aaj Tak HD has been thoughtfully curated to give its viewers the best value and viewing experience. The same is reflected in the ratings where International, Business and Entertainment segments have done well,” the channel said.