Taking forward its brand belief that âEveryone Deserves A Future They Can Smile Aboutâ, Colgate-Palmolive (India) launched the Keep India Smiling (KIS) Mission - the brandâs commitment to provide foundational support to over 20 million people every year to enable a future they can smile about.
The Keep India Smiling mission continues Colgateâs 80+ years of commitment to build strong foundations and create a meaningful impact in the lives of people.Â It includes the companyâs long running, pan-India flagship programs, like - Bright Smiles Bright Futures (BSBF) - to provide foundational Oral Health education, the Oral Health Month, to provide free dental-check-ups and foundational community initiatives like providing better water accessibility, women empowerment and livelihood programs.
Adding to these flagship programs, Colgate launched the Keep India Smiling Foundational Scholarship to offer financial support and mentorship to people across India to help them translate their dreams into reality.
The scholarship program has been launched in partnership with ShikshaDaan Foundation, a non-profit organisation that specialises in providing education and development to the underprivileged, and Buddy4Study, Indiaâs largest scholarship platform. An eminent panel comprising Mary Kom â six-time World Boxing Champion, currently World No.1, and also the only female boxer from India to win medal at the Olympics; Dr. Priyamvada Singh - distinguished social development professional; Mr. Rajeev Grover - ShikshaDaan advisor; and Ms. Poonam Sharma - Colgateâs CSR Head, will pick the most deserving candidates for the scholarship and will also provide mentorship as required.
It is a distinct, national program which offers scholarships and mentorships across the fields of education, sports and community betterment. Interested candidates can apply online at www.colgate.com/keepindiasmiling
Issam Bachaalani, Managing Director, Colgate-Palmolive (India) Limited, said, âAt Colgate, we truly believe that everyone deserves a future they can smile about and we believe that better futures can be enabled by building strong foundations.
Our Keep India Smiling Mission is designed to provide foundational support for both Oral Health enhancement and for various aspects of community development.Â Â
Today, Iâm very excited to announce the launch of the Keep India Smiling Foundational Scholarship program, which takes the Keep India Smiling mission a step further and provides direct support and mentorship to many deserving people to realize their dreams.â
Kom said, âIâm very happy to be associated with Colgateâs Keep India Smiling missionâs Keep India Smiling Foundational Scholarship program. It will provide opportunities to so many deserving people at a foundational level across India and help them to build a better future for themselves not only through the financial scholarship but also through timely guidance and mentorship.â