Wellness company The Himalaya Drug Company has unveiled its latest campaign, âReveal your best skinâ, for Himalaya Purifying Neem Pack. The commercial focuses on how consumers can reveal the best version of their skin with the regular use of the pack.Â
The campaign shows the desire of every young girl to have natural, flawless skin but due to the stressful lifestyle and uncontrollable external conditions, she ends up trying multiple hacks and quick fixes to hide the imperfections of her skin. Himalaya Purifying Neem Pack addresses this problem and provides an effective solution.
Team Eighty Two Point Five Communications conceptualised the commercial to highlight and bring alive the product benefit for the consumers.
Rahul Panchal, General Manager Marketing, Face Care, The Himalaya Drug Company, said, âWe all aspire to have skin which is devoid of imperfections, and hence, we end up trying various options to look better. Our latest commercial aims to create awareness about how one can focus on revealing the best version of their skin. And, that is where our product comes in. Instead of masking the imperfections, Himalaya Purifying Neem Pack helps you discover your best skin with the goodness of natural ingredients like neem and turmeric.â
Naveen Raman, Sr. Vice-President and Branch Head, Eighty Two Point Five Communications, said, âWe keep the consumer first in our thinking and all our campaigns are looking through their lens.â
Himalaya Purifying Neem Pack is infused with the natural goodness of neem and turmeric that work together to cleanse the skin and remove deep-rooted skin impurities.
The TVC: Â
Client: The Himalaya Drug Company
Agency: Eighty Two Point Five Communications
Brand Planning: Siddharth Roy, Malini Menon
Creative: Ravi Kumar Cherussola, Sahul Wonamali
Account Management: Naveen Raman, Dhwani Nagrani
Production House: Bubblewrap Films
Director: Jaydeep Sarkar