Independent digital agency Tonic Worldwide has roped in Akanksha Singhal as its Business Head, North. Singhal will be leading the agency's operations in North and will be based in Delhi.
With over 13 years of experience in both the agency and brand side, prior to Tonic, Singhal worked at Cheil Worldwide, DigitasLBi and Reprise Media. She has worked with brands across many industries, including Samsung, Coca Cola, Microsoft, Axis Bank, Dabur, Reckitt Benckiser, Adidas, Bata, Jet Airways, Mothercare, ThumsUp, Kotak Mahindra Bank, Meizu, InFocus, Jockey among others.
Chetan Asher, Founder and CEO, Tonic Worldwide, said, â€śAkankshaâ€™s deep understanding of the medium and her entrepreneurial spirit makes her the ideal person to build our Delhi operations while keeping our human-focused approach at the core. We plan to grow our Delhi office aggressively this year and Akanksha coming on board will give new impetus.â€ť
Talking about her new assignment, Singhal said, â€śEclecticism converges at Tonic Worldwide, where multifaceted teams have consistently created memorable, business-driving work. Iâ€™m honoured and elated to join the team.â€ť