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GEC Watch: Sony continues to lead urban, Zee Anmol rules U+R and rural markets

In the Week 37 of 2018, Colors and Star Plus have both grown significantly to jump two spots up in the U+R markets

Sony Entertainment Television has continued to lead the urban markets, while Zee Anmol maintained its top spot in the U+R and rural markets in Week 37 of 2018 (September 8-14). Colors and Star Plus have both gained numbers significantly to climb two spots each in the U+R markets. Dangal too grew by one spot in the rural market. As per BARC India data, none of Sony’s shows have been listed in the top five lists across the three markets.

Amongst the most watched shows list, Colors’ Dance Deewane re-entered the urban top shows’ list. The rest of the top performers remained the same.

Top channels in U+R markets

As per select BARC India data for Week 37 of 2018 (September 8-14) for HSM (U+R): NCCS All: 2+ Individuals, Zee Anmol remained at the leadership position in the U+R markets with 814.441  million (last week 838.334 million) Impressions. Zee TV remained at No. 2 clocking 689.824 million (last week 689.309 million). At No. 3, Star Utsav garnered 684.456   million
(last week 658.543 million). Star Plus jumped two spots to be No.4 with 645.590 million (last week 614.665 million) Impressions. Star Bharat dropped to No.5 spot clocking 645.481 million (last week 645.596 million) Impressions. Colors, jumped to No from at No. 8, garnering 627.968 million (last week 584.060 million).Sony Pal stood at No. 7 spot clocking 612.125 million (last week 622.584 million) Impressions. Sony Entertainment Television dropped by on spot to to No. 8 by clocking 602.756 million (last week 599.495 million).Rishtey remained at No. 9 position with 488.785 million (last week 532.809 million) Impressions. At No. 10 is Sony SAB with 425.972 million impressions.

Top shows in U+R markets

Colors’ Naagin-3 clocked 14.422 million (last week 14.294   million) Impressions, leading the most-watched programmes’ list in the U+R segment. Zee TV’s Kundali Bhagya jumped to
No. 2 with 14.071 (last week 12.676 million) Impressions. Zee Anmol’s Kumkum
grabbed the No. 3 garnering 13.804 (last week 13.785 million) Impressions. As per select data {HSM (U+R): NCCS All: Prime Time (1800 - 2330 hours): 2+ Individuals}. Zee TV’s Kumkum Bhagya remained at No. 4 garnering 12.407 (last week 12.075 million) Impressions. Star Plus’ Yeh Rishta Kya Kehlaata Hai stood at No. 5, clocking 10.604 million (last week  11.022  million) Impressions.

Top channels in urban markets

Sony Entertainment Television jumped to the top position in Week 37 in the urban markets grabbing 458.502 million (last week 448.725 million) Impressions. At No.2 is Star Plus with 455.440 million (last week 439.702 million) Impressions. Colors jumped to  No.3  gaining million 431.405 Impressions (last week 397.917 million) Impressions.  Zee TV, meanwhile dropped to No. 4 clocked 410.794 million (last week 421.594 million) Impressions. At No. 5, Star Bharat garnered 324.340 million (last week 316.790 million) Impressions, followed by Sony SAB at No. 6 that clocked 318.293 million (last week 333.351million) Impressions. Star Utsav at No. 7 garnered 200.996 million (last week 194.877 million) Impressions, followed by Sony Pal that stood at No. 8 with 174.290 million (last week 171.878 million) Impressions. Zee
at No. 9 registered 152.554 million (last week 154.769  million) Impressions. &TV was
at the last spot clocking  118.511 million (last week 129.874 million) Impressions.

Top programmes in urban markets          

Colors’ Naagin-3 remained the most-watched show in the urban markets with 9.664 million (last week 9.551 million) Impressions, followed by Zee TV’s Kundali Bhagya that was at the third spot in the most-watched shows’ list, by clocking 8.031 million (last week 7.795 million) Impressions in the urban market. Star Plus’ Yeh Rishta Kya Kehlata Hai that garnered 7.743 million (last week 8.133 million) Impressions. As per select data {HSM (urban): NCCS All: Prime Time (1800-2330 hours): 2+ Individuals}, Zee TV’s Kumkum Bhagya that registered 7.067 million (last week 7.142 million) Impressions. Colors’ Dance Deewane re-entered the list at No. 5 with 6.756 million Impressions.

Top channels in rural markets

Zee Anmol held on to the top spot with million (last week 683.566 million) Impressions. Star Utsav was at No. 2 position garnering million (last week 463.666 million) Impressions. Sony Pal stayed at No. 3 in rural markets garnering million (last week 450.706  million) Impressions. Rishtey stayed at No. 4 with million (last week 414.199 million) Impressions. Dangal, at No. 5, clocked million (last week 380.258 million) Impressions. Star Bharat, at No. 6 in the rural markets, recorded million (last week 328.806 million) Impressions. Zee TV, at No. 7 with million (last week 267.715 million) Impressions. Big Magic followed with million (last week 239.851 million) Impressions. Colors at No. 9 clocked million (last week 186.143 million) Impressions. Star Plus, at No. 10, garnered million (last week 174.962 million) Impressions.

Top programmes in rural markets

Zee Anmol’s KumkumBhagya was the most-watched show in the rural market grabbing 11.588 million (last week 11.558 million), followed by Zee Anmol’s Mehak was at the second spot in the rural markets gathering 6.549 million (last week 6.246 million) Impressions.At No.3, Sony Pal’s Taarak Mehta Ka Ooltaah Chashmah clocked 6.310 million (last week 6.906 million) Impressions. Zee TV’s Kundali Bhagya stood at No.4 garnering 6.040 million Impressions. Star Utsav’s Rabba Ve garnered 5.606 million Impressions.

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