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Vandana Das moves on from DDB Mudra

Das headed DDB Mudra’s Delhi office for over six years. She is yet to decide on her next move

Vandana Das

Vandana Das, President and Managing Partner, DDB Mudra North, has moved on after heading DDB Mudra’s Delhi office for over six years. Confirming her decision, Das told that she is yet to decide on her next move.

Das had joined DDB Mudra as President in February 2012 from Ogilvy’s sister agency Brand David where she was Brand Head.

With over three decades of experience in the industry, of which 17 years were with Ogilvy & Mather, Das is credited with the significant growth of Ogilvy Delhi. Besides successfully turning around many brands of Dabur across the hair care, skin care, oral care and home care categories, she launched the hugely successful Maruti Zen-Estillo-Little Box campaign, a completely integrated effort that spanned television, print, OOH, digital as well as rural marketing. She played a significant role in the transformation of Limca into a refreshing drink brand for the youth. She also worked on Costa Coffee, Hindustan Times and Four Square cigarettes.

A postgraduate in Psychology and Business Administration, Das always wanted to become a counsellor or a clinical psychologist, but eventually came into advertising.

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