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Cannes Lions 2018: India bags 13 shortlists in Health & Wellness and Pharma

DDB Mudra, Grey India, McCann Health and TBWA secure three shortlists each while JWT gets one shortlist

Five Indian agencies bagged a total of 13 shortlists in the Health & Wellness (10 shortlists) and Pharma (three shortlists) categories. DDB Mudra, Grey India and McCann Health got three shortlists each in the Health & Wellness category while JWT got one shortlist. In the Pharma category, all three shortlists were won by TBWA India.

DDB Mudra bagged all three shortlists for the Project Free Period Campaign done for Johnson&Johnson’s Stayfree Sanitary Pads. The three shortlists were won in the different media platforms - Direct and two in Brand Experience & Activation.

McCann Health New Delhi won the three shortlists for the Noon Assembly Kwality done for Kwality Milk where on Branded Content & Entertainment: Live Experience.

Grey India won the shortlists for the campaign The Health Purse (Sehat Ka Batua) doen for Mahindra Rise’s Self-Examination For Breast Cancer on the media platforms - Industry Craft: Illustration, Ambient Outdoor and Direct.

JWT India Gurgaon won Every Half Counts done for Unicef in the Direct category.
TBWA India Mumbai grabbed three shortlists in the Pharma category for the Blink to Speak campaign done for Asha Ek Hope Foundation.

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