Marketing technology company AdGlobal360 has launched a Centre of Excellence (CoE) developed in collaboration with SitecoreÂź, a global leader in customer experience management software. The CoE will help AGLâs clients in building digital and highly personalised consumer experiences that seamlessly engage customers both, online and in-store.
To head this initiative, the company has appointed Ranjit Kandhari.
With the newly launched CoE, AdGlobal360 will deliver highly personalised digital experiences in real time for their clients across automobile, manufacturing and hi-tech industries. A complete digital experience platform, it combines world-class content management and deep data insightsÂ with the goal of helping clients deliver omni-channelÂ customer experiences that inspire to reinvent their businesses.
As the Vice-President, SitecoreÂź Experience Platformâą at AdGlobal360, Kandhari will be responsible for setting up and managing high-performance delivery teams, processes and an R&D practice, for executing multiple Sitecore-based projects.
Kandhari brings with him 17 years of valuable experience in the IT industry, especially an in-depth knowledge of design and development of web applications using Microsoft Technologies, content management systems and project management, having successfully delivered many projects with diverse technologies. Prior to this assignment, Kandhari was with SapientRazorfish leading Sitecore projects.
Rakesh Yadav, CEO of AdGlobal360, said, âIt is great to have Ranjit lead our Sitecore Centre of Excellence. I am sure his experience and expertise will go a long way in establishing our relevance with this futuristic technology.â He added, âEverything we do today is technology-dependent, within a strategic technology driven framework. The CoE is a part of this approach; that we support the skills and capabilities of businesses that need to undergo a complete digital transformation â on the back of technology.â
Kandhari went on to add âI am very happy and excited to lead this Sitecore CoE that will help our clients transform their businesses in the digital world. We will be able to drive personalised experiences, combining our innovative thinking and process â with Sitecore.â
He further added, âOur aim is to provide a single robust system that can handle global and multilingual content at a scale which enables deep levels of intelligence about users: who they are, what they care about, and what they are doing thereby enriching the brand ecosystem, while delivering customer value."