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Cheil India wins Mobile Grand Prix at Ad Stars 2018

The agency bags 13 awards out of 23 won by India. DDB Mudra and TBWA India win six and three awards, respectively

Cheil India won Mobile Grand Prix for ‘The Good Vibes Project’ done for Sense International India. The agency led the Indian medal tally with 13 awards followed by DDB Mudra with six and TBWA India with three awards. WatConsult managed to win a Crystal award.

At a gala awards ceremony on Saturday in Busan, Korea, Ad Stars unveiled this year’s Grand Prix, Gold, Silver and Bronze winners, which were chosen from 20,342 entries from 57 countries.

List of Indian winners:

Category

Sub-category

Title

Agency

Client

Award

Design

Communication Design

Digital design

The Good Vibes Project

Cheil India

Sense International India

Gold

Product & Service

Pharmaceutical/To iletries

Blink To Speak

TBWA India

NEUROGEN BRAIN AND SPINE INSTITUTE

Bronze

Communication Design

Publications

Blink To Speak

TBWA India

NEUROGEN BRAIN AND SPINE INSTITUTE

Silver

Diverse Insights

   

Samsung Technical School (Seema Nagar)

Cheil India

Samsung

Crystal

Film

Product & Service

Corporate /Institution

Samsung Service Van

Cheil India

Samsung

Silver

Film Craft

Direction

Samsung Service Van

Cheil India

Samsung

Crystal

Film Craft

Achievement in production

Samsung Service Van

Cheil India

Samsung

Crystal

Film Craft

Cinematography

Samsung Service Van

Cheil India

Samsung

Bronze

Film Craft

Script

Samsung Service Van

Cheil India

Samsung

Crystal

Film Craft

Use of music

Samsung Service Van

Cheil India

Samsung

Bronze

Interactive

Use of Interactive

Use of Social

Project Free Period

DDB Mudra

Johnson & Johnson

Bronze

Use of Interactive

Use of Web Platforms

The Good Vibes Project

Cheil India

Sense International India

Silver

Mobile

Mobile Craft

User Experience (UX)

The Good Vibes Project

Cheil India

Sense International India

Silver

Use of Mobile

Use of Mobile Applications / Mobile Games

The Good Vibes Project

Cheil India

Sense International India

Silver

Mobile Craft

Innovative Use of Technology

The Good Vibes Project

Cheil India

Sense International India

Grand Prix

PR

Product & Service

Corporate /Institution

Project Free Period

DDB Mudra

Johnson & Johnson

Silver

Practices & Specialism

Corporate responsibility

Project Free Period

DDB Mudra

Johnson & Johnson

Silver

Practices & Specialism

Celebrity endorsement

#PowerlessQueen

WATConsult

Mahindra and Mahindra - Mahindra Rise

Crystal

Promotion

Use of Promo & Activation

a promotional campaign (e.g. promotional

Project Free Period

DDB Mudra

Johnson & Johnson

Crystal

Product & Service

Pharmaceutical/To iletries

Blink To Speak

TBWA India

NEUROGEN BRAIN AND SPINE INSTITUTE

Gold

Social & Influencer

Product & Service

Corporate /Institution

Project Free Period

DDB Mudra

Johnson & Johnson

Silver

Public Service Advertising

Human Rights

 

The Good Vibes Project

Cheil India

Sense International India

Bronze

Others

 

Project Free Period

DDB Mudra

Johnson & Johnson

Gold

Hwan-Jin Choi, Chairperson of the Ad Stars Executive Committee, said, “Our philosophy of making it free to enter Ad Stars has helped our festival grow so fast with over 20,000 entries this year. We would like to congratulate all agencies, production companies and creative professionals that were recognised at awards ceremony. The winners represent the diversity of ideas that are being created by markets all over the world.”

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