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Gozoop retains digital duties for Mahindra Lifespaces

The agency will be offering a 360-degree digital environment to Mahindra

Gozoop has been appointed as the digital marketing agency for Mahindra Lifespaces. As a part of the mandate, the integrated marketing agency would be handling MLDL’s social media management, social media spends and online reputation management.

Gozoop is entrusted with the task of engaging with users on behalf of Mahindra Lifespaces on social media platforms, including Facebook, Twitter and LinkedIn. In addition, they will be responsible for generating new campaign ideas, right from ideation to design and concept, as per the requirement of the brand. Post-campaign analysis and insights learning will also be performed by the agency.

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Sunil Kumar Sharma, Vice-President, Marketing and CRM, Mahindra, said, “In the course of our association, Gozoop has helped to build our brand in the online space. The team has worked towards staying a step ahead in terms of driving our performance and establishing customer relationships with their market understanding.”

Rohan Bhansali, Director and Co-Founder, Gozoop, said, “We have been helping Mahindra Lifespaces build their brand since 2015. We will continue to help the brand fulfil its promise of Joyful Homecomings.”

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