HOOQ has announced Zulfiqar Khan as its new Managing Director, India. The announcement came after Salil Kapoor, the current Managing Director, decided to move on to pursue other interests.
Peter Bithos, Chief Executive Officer, HOOQ, said, âIt is with immense pleasure that I welcome Zulfiqar to the HOOQ family to lead our India business. He is a familiar and respected name in the industry with immense knowledge of the business and we are so lucky to have a leader in Zulfiqar who has both leading edge digital experience and traditional media experience. I have no doubt that with Zulfiqarâs leadership, the team will take HOOQ to greater heights and get millions more customers in India HOOQâd!â
Commenting on the new role, Khan said, âI am excited to be part of the team at HOOQ, especially when the industry is on its peak and the brand is experiencing such a transformation from being the home of Hollywood to the introduction of the new original. I am looking forward to a phenomenal ride with the brand as we embark on the journey of growing together in the space.â
Khan comes with over 19 years of experience across sales, business development, revenue and content creation across leading organisations like Star India and Eros Now. With all this experience coming handy, Khan is now focused on leading the strategy for HOOQ in India for its further growth.
He began his career in 1999 with Star India and spent over 16 years serving in distinct roles. In 2015, he moved to Eros Now as Business head and CRO for Eros Now, where he was responsible for strategic planning, growth initiatives, business partnerships and original content to establish Eros Now as a market leader in the OTT space. He was a key contributor to Eros Nowâs business expansion and growth in the India market. Khan is a mature, assertive and a result-oriented business executive good at building partnerships and driving business in the OTT space. At Eros Now, Khan spearheaded the P&L for the OTT platform. He managed an overall team of 50 people, which comprises people from programming, marketing, content, monetisation, strategy, alliance and partnerships.
HOOQ is one of Asia's first premium video-on-demand service and delivers thousands of hours of entertainment to customers anytime, anywhere by enabling them to stream and download on their Internet device or platform of choice.