Ishq 104.8 FM is trying to spin a new wave with ‘Gaydio’, an LGBTQ show that celebrates all-inclusive love, to be broadcast every Sunday 12 noon. Hosted by renowned LGBTQ activist Harish Iyer, the show will not only disclose his narrative about the struggles of coming out of the closet; but will also showcase experiences and anecdotes of individuals who have taken a step in this direction.
Ishq 104.8 FM, as a station, believes in spreading love and this time it is reaching out to the lesbian, gay, bisexual, transgender and queer community, considering its listeners come from all genders and sexuality. As India’s first LGBTQ show, Gaydio will act as a platform to bring out different voices and spread the message to the nation that it’s time for people to come out of the closet.
Iyer said, “My intent is to keep it as inclusive and personal as possible. Radio is a very personal medium. The fact that it is a sound only medium makes it a more universal and a more accessible medium. I am sure initiatives like these would give the listener a better understanding of gender and sexuality. This show would focus on the lives of LGBTQ people and understand that we are all the same and that #LoveIsLove without tags.”
Adding to it, Shivangini Jajoria, National Head, Operations said, “As a station we always want to provide exceptional content to our listeners, with Gaydio we want to reinstitute the fact that love is not conditional to sexuality. We as a station finally want to hear the unheard voices of the nation.’’
Ishq FM has always strived to deliver premium listenership experience with its long music sweeps and short ad breaks; with this show the station aims to further cement its brand promise of being different from the others.
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