English business news channel BTVi has roped in Shilpa Shetty and Seema Pisharody in the revenue and strategy team. The two will work towards revenue generation for the channel and work closely with Megha Tata (aka Monica Tata), COO, BTVi.
In her new role, Shetty will be handling the strategic planning for generating revenue and Pisharody will be responsible for crafting the strategic approach for business development.
Speaking about her new role, Shetty said, âAfter years of working across segments in the media and successfully taking up challenges at all steps, I felt it is an interesting opportunity that has come my way to lead BTVi and create a path towards success.â
On her new role, Pisharody added, âBTVi is poised to be a game changer in the dynamic business news segment and I am excited to be part of this winning team.â
Tata stated, âWe are really happy to have Shetty and Pisharody on board. We believe that their expertise in the domain will be a valuable asset to the channel. Their knowledge and experience will help BTVi brand to scale new heights.â