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GEC Watch: Colors is back at No. 1 position

Colors, Life OK and SAB TV witness growth in viewership while Star Plus, Zee TV, and Sony lose eyeballs in Week 7 of BARC ratings

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GEC Watch: Star Plus widens lead margin as Colors slips to No. 3 position in U+R markets

GEC Watch: Colors is back at No. 1 position

Colors, Life OK and SAB TV witness growth in viewership while Star Plus, Zee TV, and Sony lose eyeballs in Week 7 of BARC ratings

BestMediaInfo Bureau | Mumbai | February 25, 2016

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In Week 7 of BARC ratings, Colors rose to the number one position overtaking Star Plus. Colors, Life OK and SAB TV witness growth in viewership while Star Plus, Zee TV and Sony lose eyeballs.

According to select data shared by BARC India for Week 7 for Hindi general entertainment channels (February 13 – February 19) {HSM: NCCS All: 4+ Individuals: BARC India base – All India (U+R), Impressions (000s)}, Colors returned to the number one position with a gross impression of 716604, compared to last week's 689432.

Star Plus slipped to No. 2 with a gross impression of 692564, a decline from last week's 711158.

Zee TV retained the No. 3 position with 666691 (Impressions in 000s), a decline from last week's 686349.

Life OK continues to be at No. 4 with a gross impression of 465971, compared to last week's 437228.

SAB TV was at No.5 with 355146 (Impressions in 000s).

Sony Entertainment Television was at No. 6 with a gross impression of 336447, a fall from last week's 349537.

FTA channels

All the FTA channels saw a rise apart from Zee Anmol. Retaining the No. 1 position, Zee Anmol garnered a gross impression of 656412 (last week 669828).

Star Utsav stood at No. 2 with 446217 (last week 437543).

Sony Pal is at No. 3 with a gross impression of 433875 (last week 397413).

Rishtey is at No.4 with 371925 (last week 343724).

Top 5 programmes in Hindi GECs

As per select data HSM: NCCS All: Prime Time (1800 – 2330 hrs): 4+ Individuals: BARC India base – All India (U+R), Colors' Naagin for the seventh consecutive week is the most viewed show with an average impression of 20284 (last week 20680).

DD National's 3rd T20 (India vs Sri Lanka) was the second most viewed program with 16321 (Impressions in 000s).

Zee TV's Kumkum Bhagya was at No.3 with 15721 Impressions (last week 14261).

Zee Anmol's Jodha Akbar was at No.4 with 12911 Impressions (last week 13447).

Lastly, Star Plus' Saath Nibhaana Saathiya witnessed 12443 Impressions.

(All data in Impressions in 000s)

Info@BestMediaInfo.com

Info@BestMediaInfo.com

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