As strategic advisors, they will not only audit the agency’s performance but will also play a role in advising on issues related to key business areas and growth strategies
BestMediInfo Bureau | Delhi | January 12, 2016
Metieta Advertising, a boutique branding, creative and media agency, recently announced that the founders of strategic consulting firm, Pitchfork Partners, Sunil Gautam and Jaideep Shergill, have joined their advisory board. As strategic advisors, the duo will not only audit the agency’s performance from time to time but will also play a vital role in advising on issues related to key business areas, formulating growth strategies and monitoring the implementation of these strategies.
Amit Desai, Founder and MD, Metieta Advertising, said, “Sunil and Jaideep have been at the very genesis of our organization since 2000 and it is only appropriate to have them on board to give us a trusted and experienced introspection and at the same time have a truthful advice on the way forward.”
He further said that the advisory board has been created to provide renewed vision, growth and strategic directions, and corporate governance to the organization. With these eminent professionals from the communications industry on board, Metieta looks forward to a new chapter of growth and excellence.
Sunil Gautam and Jaideep Shergill said in a joint statement, “We are honoured to have been asked by Amit to join the board. Amit and his team have been doing a stellar job in building a solid body of work and credibility for the firm in recent years and we would like to support them to be able to take the firm to the next level. We are both looking forward to being a part of the next phase of the journey which promises to be very exciting indeed.”
Metieta Advertising marked its 16th year of operations this January, and since its inception the agency has earned a name in the advertising industry in Gujarat and Mumbai. With an enviable list of clients like Adani Group, Bakeri Group, Zydus Cadila Healthcare, Zydus Hospitals, Torrent Pharma, Torrent Power, Modern Foods, Xylem Water Solutions, Netafim, Urmin Group, Gokul Oils, Saifee Burhani Upliftment Trust, Radisson Blu, Country Inn & Suites, M&B Group, ACC, Chartered Institute of Management Accountants, Setco Automotive, LIV Fame, etc., the company now looks forward to spread their wings beyond Gujarat and Mumbai and offer integrated-cum-specialized communication services across the spectrum of industries.
Metieta Advertising’s creative division, Marshmallow, offers all inclusive services ranging from strategic consultancy to brand solutions, creative solutions and digital solutions.