Whisky enthusiasts visited Glenfiddich Dufftown through virtual reality and saw how whiskey is produced
BestMediaInfo Bureau | Mumbai | September 6, 2016
Glenfiddich India organised a virtual reality distillery tour for the first time in India at the launch event of â€˜The Mavericksâ€™, at The Westin, Gurgaon, on August 31.
Glenfiddich had launched a distillery tour for whisky enthusiasts, who visited the famous Glenfiddich Dufftown distillery using ground-breaking virtual reality (VR) technology. The VR experience, called â€˜Journey into the Mind of the Malt Masterâ€™, highlighted the mastery and craft of single malt whisky production.
Users were taken on a 360Â° journey by soaring above the Speyside countryside and from there they plunged into the distillery. They were given a unique perspective from inside a mash tun as steaming copper pot stills slide past, fermenters drop down and thousands of casks in the warehouse build up around them. Hosted by a Scottish guide, the Glenfiddich stag made a memorable appearance or two.
Glenfiddich is a single malt Whisky owned and produced by William Grant & Sons Distillers Limited, an independent family-owned distiller founded by William Grant in 1886 and still controlled by the fifth generation of the family.