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Lodha ropes  in BCCL's Viral Oza as Chief Marketing Officer

Oza will look into a wide array of activities, including marketing, customer care and hospitality and facility management of the real estate group

BestMediaInfo Bureau | Mumbai | August 17, 2016

Viral-Oza Viral Oza

Lodha Group recently appointed Viral Oza as its Chief Marketing Officer (CMO). Oza joins Lodha from Bennett Coleman & Co (BCCL) where he was Director of Marketing. Prior to this, he was with Nokia (now Microsoft) since 2008 as Marketing Director and was a member of the India Leadership Team. At the beginning of this career, Oza spent 17 years with Unilever in India, Philippines and the UAE.

Shaleen Madan, Head of HR, Lodha, said, "We are extremely pleased to have Viral join us as a senior member of our leadership team. Over the last few years, Lodha has excelled at attracting and growing world-class talent from across industries and Viral will further strengthen our management as we seek to build upon our position as India’s largest real estate developer. Viral’s role will cover a wide array of customer-facing activities, including marketing, customer care and hospitality and facility management so as to provide an integrated brand platform to consumers. He will guide and develop the current leadership team in our journey to make Lodha a much loved consumer brand. Lodha group is constantly evolving towards becoming one of India’s leading consumer goods companies, with a product focus on homes and offices, and we look forward to Viral’s leadership in shaping this journey."

Oza said, "Lodha as a brand and organisation has always challenged the status quo to offer consumers the best in the category. I’m excited and look forward to playing a part in this journey towards making Lodha one of India’s leading brands."

Lodha Group is one of India’s largest real estate developer with net sales of over Rs 6,400 crore in FY 15-16. Lodha Group has operations in Mumbai, Pune and Hyderabad in India and international presence in London.

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