&TV now available in HD in the UK

With this, &TV HD becomes UK's first South Asian chaull range of shows in HD for free on Sky

Mumbai | July 9, 2015

Hindi general entertainment channel &TV is now available in HD in the UK, thus becoming the first South Asian channel to offer its full range of shows in HD for free on Sky.

Viewers will now be able to view shows like 'Gangaa', 'Bhabhiji Ghar Par Hai', 'Razia Sultan', 'Begusarai' and 'Badi Devraani', along with music reality series 'The Voice – India' in HD. &TV HD has also lined up a slew of Bollywood blockbusters for the month of July to keep its new audience hooked to the HD offering.

Commenting on the initiative, Neeraj Dhingra, CEO, Zee Network Europe, said, “As a pioneering network we pride ourselves in providing excellent entertainment and we will continue to go all out in doing this in the most innovative way. &TV is unique in the market with its top quality shows and now this will be enhanced with the HD offering. The wait is over for people wanting a world class HD channel that is available for free in the Asian market. Being in line with giving extra to the viewers, &TV HD is now the one-stop for full South Asian entertainment with a high definition experience. It's a part of the strategy where we want to engage and connect with the South Asian viewers and provide them a fantastic viewing experience like no one else.”

Derived from the conjunction '&', the channel stands for binding people, ideologies and philosophies. The channel mirrors the thinking and values of an evolved India, with the shows having a contemporary touch, depicting the progressiveness in the mind-set of the viewers with a twist. &TV HD will further grow on the remit of the channel and celebrate the spirit of living with full vibrancy.

Media contact:

Jayshree Kumar / Arantxa Gonsalves

Corporate Brand – Zee Entertainment Enterprises

Landline: 022-24831367 / 022-24831395

Mobile: +91 -9769286661 / 9820336890

Email: jayshree.kumar@zee.esselgroup.com / arantxa.gonsalves@zee.esselgroup.com

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