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Cannes Lions 2015: India secures 18 shortlists in Press, one in Direct

McCann and Grey India top with 5 entries each. The only shortlist in Direct Lions is TBWA\India’s ‘Dreams on Swaddles’ campaign

BestMediaInfo Bureau | Delhi | June 21, 2015

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Cannes Lions 2015 has announced the shortlists for Press, Direct, Promo & Activation and Mobile categories today marking the first shortlists announced for the festival of creativity this year.

India secured only one shortlist in Direct Lions from a total of 74 entries sent. TBWA\India’s ‘Dreams on Swaddles’ campaign done for IDFC Mutual Fund has been shortlisted under the subcategory Targeted Ambient Media: Small Scale.

Indian agencies secured 18 shortlists in the Press category. McCann Worldgroup India and Grey Worldwide India had five entries each. There were three shortlists each from Contract Advertising and Cheil India. Taproot India secured two shortlists.

There were 132 entries for Press Lions from India this year which is the lowest number of entries sent in the last five years.

No Indian entry was shortlisted in Mobile and Promo & Activation categories this year.

List of shortlisted entries for Press Lions from India:

Title Client Product Entrant Company
Housewife Samsung India Electronics Mobile Phone Sos Feature Cheil India Gurgaon
Office Executive Samsung India Electronics Mobile Phone Sos Feature Cheil India Gurgaon
Teacher Samsung India Electronics Mobile Phone Sos Feature Cheil India Gurgaon
Atss Cctv Bank Atss Security Solutions Provider Security Contract Advertising India Mumbai
Atss Cctv Parking Lot Atss Security Solutions Provider Security Contract Advertising India Mumbai
Atss Cctv Office Atss Security Solutions Provider Security Contract Advertising India Mumbai
Dhl Hands - Ripped Dhl Express Courier Services Grey Worldwide India Mumbai
Dhl Hands - Cutter Dhl Express Courier Services Grey Worldwide India Mumbai
Dhl Hands - Scissors Dhl Express Courier Services Grey Worldwide India Mumbai
Positive & Negative Color Code - Musical Monkey Duracell Batteries Grey Worldwide India Mumbai
Positive & Negative Color Code - Karaoke Mic Duracell Batteries Grey Worldwide India Mumbai
French Horn Dabur Gastrina Mccann Worldgroup India Mumbai
Flugelhorn Dabur Gastrina Mccann Worldgroup India Mumbai
Saxophone Dabur Gastrina Mccann Worldgroup India Mumbai
Puddle Essel Group Dish Tv Mccann Worldgroup India Mumbai
Basement Essel Group Dish Tv Mccann Worldgroup India Mumbai
Pimp Bennett Coleman Mumbai Mirror Taproot Dentsu Mumbai
Railway Contractor Bennett Coleman Mumbai Mirror Taproot Dentsu Mumbai

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