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Eros International appoints Ajit Thakur as CEO of its new production unit

Prior to this, Thakur was the EVP and General Manager at Life OK and Channel [v]

BestMediaInfo Bureau | Mumbai | February 24, 2015

Ajit Thakur Ajit Thakur

Eros International has appointed Ajit Thakur as CEO to spearhead the company’s new motion pictures production company, Trinity Pictures. He has joined the leadership team at Eros and will be in charge of Trinity Pictures’ endeavour to invest in developing intellectual property in-house.

Prior to joining Eros, Thakur held a number of key positions at companies such as Coca-Cola and Unilever, UTV, Sony Television and most recently, Star TV.  He had resigned from the position of EVP & General Manager, Life OK & Channel [v], after a three-year stint in the organisation in December 2014.

Jyoti Deshpande, CEO, Eros International Group, remarked, “We are excited about taking a big creative initiative with Trinity and warmly welcome Ajit to join the Eros family to drive this initiative with his wealth of experience and successful track record. While our acquisition and co-production model is all about scale, portfolio and market share, the Trinity label will be all about quality, success rate and building franchises with lasting value, which perfectly complements our overall content strategy. We are fortunate to have David Maisel, the founder of Marvel Studios, on the board of Eros International and are hopeful of recreating some of that franchise magic for Trinity.”

Commenting on his new role, Thakur said, “It has been a dream to build a franchise based motion picture label, and in Eros I have found a perfect home to my dreams. I am happy to be a part of the Eros family, India’s biggest film studio and hoping to create at Trinity something meaningful and of lasting value.”

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