DDB Mudra West ropes in Manish Darji as ECD

With over 15 years of experience, Darji joins DDB Mudra Group from BBH India

BestMediaInfo Bureau | Mumbai | October 29, 2014

Manish Darji

In a bid to further fortify its creative mandate, DDB Mudra West has appointed Manish Darji as Executive Creative Director. Darji is a profoundly awarded personality of the Indian advertising fraternity. He has won several prestigious awards right from the Abbys to Spikes Asia to One Show, D&AD, LIA, New York Festivals and Cannes Lion. Recently, his work for CRY was also much appreciated at various award forums.

With over 15 years of experience, Darji joins DDB Mudra Group from BBH India. In the past, he has worked with agencies such as McCann Erickson, Ogilvy, Rediffusion Y&R and Bates 141, and has worked on world renowned brands such as Coca Cola, NDTV, Western Union, WWF, Incredible India, Fevicol, Cadbury, Tata Nano, Virgin Mobile, Skoda, CRY, TVS Wego, Marico, Vaseline and Vat 69. This is Darji's second stint with DDB Mudra Group.

Rahul Mathew

Rahul Mathew, Creative Head, DDB Mudra West, said, “I've worked with Manish Darji at various stages of his career, and he has been a different Manish each time. It is this doggedness of his, to keep evolving, that makes him one of the finest in the country. With his unique and inimitable style, he harnesses the power of design to create solutions for many brands. Little wonder that his work has been applauded and celebrated at various forums. And we can't wait for him to create a lot more magic with us.”

On joining DDB Mudra West, Darji said, “DDB Mudra is undergoing a transformation, and it's always great to be a part of change. The agency has a terrific roster of clients with whom I'm keen to work. I'm also happy to be working with Rahul again and creating some spectacular work.”

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