Quikr appoints Vineet Sehgal as CMO

Prior to joining Quikr, Sehgal headed Nokia's programmes and planning portfolio

BestMediaInfo Bureau | Mumbai | September 24, 2014

Vineet Sehgal

Quikr, one of India's leading online classifieds company, has announced the appointment of Vineet Sehgal as the company's Chief Marketing Officer. Sehgal will be responsible for marketing strategy and plans across all areas, including brand building, performance marketing and partnership and alliances at Quikr.

He brings more than 18 years of experience in marketing and business strategy, across diverse industries such as telecommunication, FMCG, banking and management consulting. He has helped scale several operations from start-up to maturity in some of the world's leading organisations such as Nokia, Nestle, Accenture, Cadburys and HSBC.

Pranay Chulet, Founder & CEO of Quikr, said, “We are delighted to welcome Vineet to Quikr. Quikr is made in India and for India, and Vineet has built his career scaling consumer businesses in the country, so there was natural chemistry here. Vineet knows the Indian consumer and he knows the Indian consumer on mobile. His arrival was particularly well-timed with our own plans, as the fun is just beginning."

Prior to joining Quikr, Sehgal headed Nokia's programmes and planning portfolio. He led large scale launches of some of the most used mobile devices in India. He also founded the Nokia Money start-up team and drove its growth from conception to market roll-out. He began his career in consumer marketing with Nestle.

“It is an absolute pleasure for me to have the opportunity to join the team at Quikr, which is writing such an interesting chapter of the Indian internet story. Quikr's business is growing exponentially, and it is super exciting for me to be a part of this growth curve. Quikr has always been one of the most exciting internet brands and I look forward to further building it, as the Indian internet becomes more and more synonymous with mobile internet,” Sehgal said.

Sehgal holds a Bachelor of Technology (BTech) degree in Chemical Engineering from IIT Delhi and is a graduate from IIM Kolkata.

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