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Savvy Dilip joins ITV Network as Group CMO

She was previously Vice-President – Marketing at TV18 where she was responsible for the marketing operations of CNN-IBN and IBN7

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Savvy Dilip joins ITV Network as Group CMO

Savvy Dilip joins ITV Network as Group CMO

She was previously Vice-President – Marketing at TV18 where she was responsible for the marketing operations of CNN-IBN and IBN7

BestMediaInfo Bureau | Delhi | August 25, 2014

Savvy-Dilip Savvy Dilip

ITV Network has appointed Savvy Dilip as Group Chief Marketing Officer. As part of her mandate, Savvy will be responsible for marketing activities, including marketing strategy, creating flagship events, brand building and digital marketing for the ITV Network. She will be reporting to RK Arora, Group CEO, ITV Network.

Prior to this, Savvy was Co-founder & COO of Vigovea Media, a consumer focused digital media company. Savvy was also Vice-President – Marketing at TV18 where she was responsible for the marketing operations of CNN-IBN and IBN7. Savvy comes with an exhaustive experience in the media space covering brand management and development, product development and management, strategic alliances, content development, events and experiential marketing, sales enablement and PR across various media.

Welcoming Savvy on board, Kartikeya Sharma, Managing Director, ITV Network, said, “Savvy is an outstanding addition to our leadership team and brings a unique blend of global experience and expertise to ITV Network. Her extensive background in the media industry, proven marketing expertise, and rich experience makes her the ideal person to continue to drive our brand's growth and momentum.”

“Savvy's exceptional marketing expertise will allow us to further enhance our strategic marketing initiatives across the company,” said Arora. With Savvy coming on board at this juncture, we feel optimistic that this will further boost the aggressive growth track we are set to follow and will enhance our revenue stream.”

On her new role, Savvy said, “It is a great opportunity for me to contribute towards further consolidating and cementing ITV Network's leadership position in the news genre. The group has tremendous impact and company is backed by the most cohesive team in the media industry. My focus is to increase the engagement between our brands, advertisers and our viewers.”

Savvy has done her executive management programme from IIM-Bangalore and has completed the Advanced Management Programme from Harvard Business School, USA.

Info@BestMediaInfo.com

Info@BestMediaInfo.com

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