Zee Music signs deal with Viacom18 Motion Pictures
The deal gives Zee Music the music rights of the entire slate of 14 films from Viacom 18 Motion Pictures in 2014
BestMediaInfo Bureau | Mumbai | June 25, 2014
ZEELâs new music label, Zee Music Company (ZMC), has just bagged the music rights of some the biggest films of the year. After its successful launch a couple of months back, ZMC has now joined hands with Viacom18 Motion Pictures for the music rights to their entire slate for 2014.
Anurag Bedi, Business Head and EVP, ZMC, commented, âWe are thrilled to have Viacom18 Motion Pictures on board with ZMC. They have a very exciting line-up of releases slated for the year and we are proud to be associated with them.â
Going into the details of the deal, he said, âThe 14-film deal includes the Akshay Kumar starrer âGabbarâ, Priyanka Chopraâs next film âMary Komâ, and âManjunathâ. Other noted titles include âDharam Sankat mainâ with Paresh Rawal in the lead and other exciting projects.â
Ajit Andhare, COO, Viacom18 Motion Pictures, stated, âWeâre excited about this partnership and believe that that with power of Zee channels behind us, our film promotions will go to the next level in terms of innovation decibels and impact.â
Zee Music Company has already made an impressive impact on the industry with the music ofÂ Akshay Kumar and Sonakshi Sinha starrerÂ âHolidayâ which is set to cross Rs 100 crore.