2014 Kyoorius Ad Awards night tomorrow

Kyoorius Awards have no gold, silver or bronze; it is the jury's prerogative to award more than one Blue Elephant in a category, or none at all. The Black Elephants are even more selective

BestMediaInfo Bureau | Mumbai | June 11, 2014

Kyoorius, a division of Transasia Fine Paper, in association with D&AD, will announce the winners of the 2014 Kyoorius Advertising & Digital Awards at an awards ceremony on Thursday, June 12, 2014, at the NSCI Indoor Stadium, Worli, Mumbai.

The night will be a celebration of the best in Indian creativity and is expected to be attended by over a thousand creative professionals from the advertising and digital spheres, including participants and winners of the Kyoorius Awards, giving them an opportunity to meet and mingle with their friends and peers.

While In-book winners have already been announced on the Kyoorius Awards website, the Awards Night will see the revelation of the Blue and Black Elephant winners in both Kyoorius Advertising Awards and Kyoorius Digital Awards.

Unlike other awards programmes, Kyoorius Awards have no gold, silver or bronze, and it is the jury's prerogative to award more than one Blue Elephant in a category, or none at all. Blue Elephants are selected from among the In-book winners, and represent the very highest achievement in creativity.

The process of awarding Black Elephants is even more selective. It is the ultimate prize, as it is only awarded to work that is truly groundbreaking amongst all judged work, and redefines its industry.

For more information about the Kyoorius Awards, please visit awards.kyoorius.com

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