starsports.com to stream 2014 IPL player auction

The timeline will allow those coming in late to catch up on the important events of the day with editorially curated markers that allow users to easily control their viewing experience

BestMediaInfo Bureau | Delhi | February 12, 2014

starsports.com will stream the 2014 IPL player auction to be held in Bengaluru on February 12 and 13, 2014. In a first of its kind initiative for the digital platform, a full broadcast quality show will be produced with expert analysis from a stellar roster that includes Sourav Ganguly, Navjot Singh Sidhu, Harsha Bhogle, Akash Chopra, Sanjay Manjrekar and Deep Das Gupta. Streaming of the auctions will start at 9:30 AM on Wednesday, February 12, and will be available with a delay of five minutes.

Ajit Mohan, EVP and Head, New Media, Star India, said, “It is likely that the most incisive coverage of the auction this time will be online. This shows our commitment to make IPL the biggest online sporting event in the world. And, this is just the beginning. We have far bigger plans in store for the full IPL coverage.”

starsports.com's revolutionary video timeline, that allows the viewer to keep track of live events with ease, will be used for streaming the auction. The timeline will allow even those coming in late to catch up on the most important events of the day with editorially curated markers that allow users to easily control their viewing experience. Users will also be able to follow a detailed text commentary alongside their video experience. The auction will be available to all consumers for free.

starsports.com is India's first multi-sports digital service with availability across the web and mobile. Powered by live and video rights, it covers the best of world sports including major cricket tournaments, BPL, La Liga and Serie A in football, F1, hockey and tennis.

Info@BestMediaInfo.com

Info@BestMediaInfo.com