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4th India Digital Awards: Interactive Avenues is Digital Agency of the Year

Grey Digital won the Best Digital Integrated Campaign for Cadbury India. VSS Mani of JustDial is Digital Person of the Year at

BestMediaInfo Bureau | Delhi | February 12, 2014

iamai-logoIAMAI has announced the winners of the 4th India Digital Awards coinciding with 8th India Digital Summit 2014. The awards this year had five categories and 22 sub-categories for the internet and mobile value added services industry. The categories are Digital Advertising; Website; Mobile; Viral Marketing Campaign and Special.

Interactive Avenues was declared Best Digital Agency of the Year. Grey Digital won the Best Digital Integrated Campaign for Cadbury India.

While BCCI’s #ThankYouSachin campaign was awarded Viral Marketing Campaign of the Year, the coveted Best Digital Person of the Year was awarded to VSS Mani of JustDial. Best Entertainment Website of the year was www.gaana.com.

Winners of 4th India Digital Awards

Category Winner
Best Display Campaign Award Pepsi India by The 120 Media Collective
Best Search Marketing Campaign (Joint Winners) Jubilant Foodworks Ltd by Blazar & Big Tree Entertainment Pvt. Ltd  by Interactive Avenues Marketing Solutions Pvt. Ltd
Best Email Marketing Campaign ICICI Lombard
Best Social Media Marketing Campaign Bestseller Group by WATConsult            &   Cadbury India Mondelez International by Madison Media Pinnacle
Best Digital Integrated Campaign Cadbury India by Grey Digital
Best Execution of Performance Campaign Tata Docomo by ibs
Best eCommerce Website www.caratlane.com
Best Local Language Website www.navbharatimes.com
Best News Content Website www.ndtv.com
Best Travel Website www.travelkhana.com
Best Financial Website www.policybazaar.com
Best Entertainment Website www.gaana.com
Best Educational Website (Joint Winners) www.meritnation.com & www.simplilearn.com
Best Brand/Product Website www.ssangyongrexton.in
Best Advertising or Marketing on Mobile Platinum Guild India by GroupM India
Best Consumer Mobile Service Gamechanger & PHD India
Best Mobile Enterprise Product or Service SPRIN Technosys
Best Mobile Money Product or Service One97 Communications
Best Innovative Mobile App (Joint Winners) BookMyShow App by Big Tree Entertainment & Adaptxt  App by Keypoint Technologies
Best Digital Person of the Year VSS Mani
Best Digital Start-up of the Year www.urbanladder.com
Best Digital Agency of the Year Interactive Avenues Marketing Solutions
Viral Marketing Campaign BCCI's #Thank You Sachin Campaign

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