Mindshare India leads the tally with seven shortlists, while Omnicom has bagged two and Lodestar UM and Mediacom have secured one nomination each
BestMediaInfo Bureau | Delhi | April 3, 2013
The Festival of Media Global Awards 2013 has announced the 186 campaigns, from over 30 markets, that made it to the shortlist. This year the awards received a record-breaking number of entries, with over 1,000 submissions from across the globe.
Among the 186 shortlists worldwide, India has secured 11 nominations across eight categories. Mindshare India leads the tally with seven shortlists where its campaign MTV VJ Jose Kidnapped for Axe Shower Gel Launch has been shortlisted in four categories.
Omnicom Media Group has bagged two nominations while Lodestar UM and Mediacom have secured one nomination each.
The list of shortlisted campaigns from India:
|Kissanpur - Where What You Grow Is What You Eat||Mindshare India||Best Communications Strategy|
|Post - It to win it||Mediacom Communications Pvt. Ltd.||Best Communications Strategy|
|MTV VJ JOSE KIDNAPPED FOR AXE SHOWER GEL LAUNCH||Mindshare India||Best Contribution to a Campaign by a Media Owner|
|MTV VJ JOSE KIDNAPPED FOR AXE SHOWER GEL LAUNCH||Mindshare India||Best Digitally Integrated Campaign|
|MTV VJ JOSE KIDNAPPED FOR AXE SHOWER GEL LAUNCH||Mindshare India||Best Engagement Strategy|
|MTV VJ JOSE KIDNAPPED FOR AXE SHOWER GEL LAUNCH||Mindshare India||Best Use of Content|
|Wheel - Hear the 'Super hero'!||Mindshare, India||Best Use of Mobile|
|Wheel - One missed call||Omnicom Media Group||Best Use of Mobile|
|If mornings had an Aroma, it would be Coffee!||Mindshare India||The Effectiveness Award|
|Stayfree Women for change||OMD India||The Public Service Award|
|Support My School||LodestarUM||The Public Service Award|
The Festival of Media Global will take place on April 28-30, 2013, at the Montreux Music & Convention Centre in Montreux, Switzerland. The winners of The Festival of Media Global Awards will be announced at an Awards Gala Dinner Ceremony on Tuesday, April 30, 2013 at the Le Petit Palais.